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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
16,964 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

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2126 - 2150 of 5,340 Reviews for Marketing in a Digital World

By Luis F C P

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May 20, 2020

excellent course, provides essential tools to help attract customers.

By MELINDA S S

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May 5, 2020

Muy útil, sencillo de seguir y he aprendido conceptos que no conocía.

By Himanshu N

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Apr 22, 2020

I had best experience with this course and I just love the professor.

By Sandeep B

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Apr 9, 2020

The material is great and the course is well structured. I enjoyed it

By Melissa A D

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Dec 24, 2019

A very beautiful course. You would definitely love getting into this.

By Agung N

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May 27, 2019

This course teaches me a lot about fundamental learning of marketing.

By Janit A

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Jul 30, 2017

I learned a lot about marketing and digital tools . Must try this out

By Andrew S C N

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Jul 13, 2017

I enjoy this course very much and the case studies is very insightful

By Amr A

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Oct 25, 2016

Excellent course, and an excellent instructor.

Material was very good.

By Karen H

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Jun 4, 2016

Excellent class -- interactive with interesting videos and exercises.

By Meghan R

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Feb 8, 2016

A great introduction to basic digital marketing tools and techniques.

By Haris N

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Aug 6, 2021

An interesting course to know about the basics of digital marketing.

By Anthony M

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Feb 11, 2021

Very informative, you will learn a lot in terms of digital marketing

By Pedro L

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Jan 14, 2021

Great content and a fantastic teacher. Thank you for the oportunity.

By Yuta K

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Oct 20, 2020

This program gives me great insight of Digital marketing. Thank you!

By EglÄ— L

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Sep 29, 2020

I really loved the videos and the practical examples. I recommend it

By José G d J A F

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Sep 24, 2020

It was a pretty challenge experience. I have leaned too many things.

By Hubert V H

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Aug 31, 2020

Excellent course, very well explained with lots of updated material.

By SHIVAM K

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Jul 12, 2020

Insightful and facilitated applied learning in a quick span of time.

By Ali A D

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Jun 29, 2020

Great course with very detailed concepts and examples from real life

By 19ucma063

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Jun 28, 2020

It is great course. I learn more about marketing in a digital world.

By Mohamed S

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Jun 18, 2020

A Great course by prof. Aric, i really enjoyed each and every moment

By AYOUB A

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Feb 10, 2020

Excellent course, I like the way the teacher explained the course <3

By Rolene

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Jul 3, 2018

Really useful and systematic course even for fresh digital marketer.

By Achyut R P

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Feb 12, 2018

An amazing course! Had a lot of fun learning new terms and concepts!