Packt
Sales Strategies and Techniques
Packt

Sales Strategies and Techniques

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

4 hours to complete
3 weeks at 1 hour a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

4 hours to complete
3 weeks at 1 hour a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Master the PULSE model to deliver tailored, consultative sales solutions.

  • Transition from a salesperson to a trusted advisor in client relationships.

  • Handle objections effectively and turn them into opportunities for growth.

  • Analyze sales metrics to accelerate performance and results.

Details to know

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Recently updated!

February 2025

Assessments

4 assignments

Taught in English

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There are 3 modules in this course

In this module, we will explore the fundamentals of consultative selling, an approach that prioritizes understanding and addressing customer needs over traditional hard-selling techniques. Through the PULSE model, you'll learn to position yourself effectively, ask insightful questions, craft compelling solutions, and evolve the sales process to closure. Additionally, we will review best practices to keep your consultative selling skills sharp and impactful.

What's included

8 videos1 reading1 assignment

In this module, we will uncover strategies to gain a competitive edge in sales, focusing on delivering value beyond price and building deep client trust. You'll learn how to tactfully handle competition, replace entrenched suppliers, and keep prospects engaged throughout the sales cycle. Additionally, we’ll explore the critical role of speed and data-driven insights in accelerating your sales performance.

What's included

8 videos1 assignment

In this module, we will transform how you approach sales objections, turning them from roadblocks into valuable insights. You'll learn to classify and handle objections with proven techniques, including the "Feel, Felt, Found" method and practical scripts for common scenarios. This section also emphasizes proactive strategies to avoid objections altogether and guides you on when to walk away from unproductive prospects. With these tools, you'll handle objections with ease and confidence while keeping the sales process on track.

What's included

17 videos2 assignments

Instructor

Packt - Course Instructors
Packt
567 Courses49,621 learners

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Packt

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