When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 6 modules in this course
This course, "Getting Started with IT-based Entrepreneurship," guides aspiring entrepreneurs through the essential steps of starting on an IT-based entrepreneurial journey. It covers the lessons learned from successful entrepreneurs, understanding personal and team strengths, and identifying IT-enabled opportunities.
What's included
3 videos
Show info about module content
3 videos•Total 16 minutes
Introduction to Information Technology Entrepreneurship & Startup•8 minutes
Personal Introduction•4 minutes
Course Overview•4 minutes
Module 1: Getting Started with IT-based Entrepreneurship
Module 2•3 hours to complete
Module details
In this module, you will explore the fundamentals of entrepreneurship, including what it means to be an entrepreneur and the stages involved in the entrepreneurial journey. You will also analyze the factors that contribute to the success or failure of startups in new markets, providing you with a solid foundation to begin your entrepreneurial endeavors.
What's included
11 videos1 reading2 assignments
Show info about module content
11 videos•Total 53 minutes
Module 1 Overview•2 minutes
Introduction to IT Entrepreneurship•6 minutes
What is Innovation?•5 minutes
Misconceptions about Entrepreneurship - Part 1•4 minutes
Misconceptions about Entrepreneurship - Part 2•4 minutes
Entrepreneurial Traits•4 minutes
A Typical Entrepreneur's Journey•7 minutes
How to Get Started?•6 minutes
Jack Ma's Alibaba - Struggles of Initial Years•5 minutes
Jack Ma's Alibaba - Competition with Ebay•5 minutes
Lessons from Alibaba's Success•4 minutes
1 reading•Total 10 minutes
The Jack Ma Story: Why Thinking Big is More Important Than Technical Knowledge•10 minutes
2 assignments•Total 120 minutes
Practice Exam•60 minutes
Graded Exam•60 minutes
Module 2: Is Entrepreneurship Right for You?
Module 3•3 hours to complete
Module details
In this module, you will determine if entrepreneurship is the right path for you by analyzing your personal strengths and entrepreneurial potential. You will also learn how to assess the strengths of your founding team to ensure a well-rounded and effective startup. Additionally, this module will guide you through the process of creating a startup as a legal entity, setting the foundation for your business operations.
What's included
9 videos2 readings2 assignments
Show info about module content
9 videos•Total 45 minutes
Module 2 Overview•2 minutes
Discovering Your Passion•6 minutes
People Skills & Work Style•6 minutes
Qualities Needed In A Team•5 minutes
Identifying Team Strengths•6 minutes
Team Readiness•5 minutes
Proprietorships & Partnerships•8 minutes
C-Corp & S-Corp•5 minutes
Limited Liability Company•3 minutes
2 readings•Total 20 minutes
How Entrepreneurs Can Keep Their Passion from Fading•10 minutes
So You Want to Be an Entrepreneur?•10 minutes
2 assignments•Total 120 minutes
Practice Exam•60 minutes
Graded Exam•60 minutes
Module 3: IT-Enabled Opportunities
Module 4•3 hours to complete
Module details
In this module, you will explore the vast opportunities available to startups through emerging technologies. You will delve into the potential of data analytics, machine learning, and artificial intelligence to drive innovation and growth. Additionally, you will learn how platform models can create new avenues for entrepreneurial ventures, offering scalable and flexible business opportunities.
What's included
8 videos4 readings2 assignments
Show info about module content
8 videos•Total 46 minutes
Module 3 Overview•2 minutes
Mobile & App-based Innovation•5 minutes
IoT & Cloud-enabled Innovation•5 minutes
Blockchain-based Innovation•6 minutes
Big Data Insights•8 minutes
Field Experimentation•7 minutes
Sharing Economy•7 minutes
From Products to Platforms•7 minutes
4 readings•Total 40 minutes
Driving Innovation: How Startups Can Harness the Potential of Blockchain Technology•10 minutes
Why Startups Need Cloud Computing?•10 minutes
Supporting the Next Generation of Startups•10 minutes
How Generative AI is Changing Entrepreneurship•10 minutes
2 assignments•Total 120 minutes
Practice Exam•60 minutes
Graded Exam•60 minutes
Module 4: Learning from Past Success Stories
Module 5•3 hours to complete
Module details
In this module, you will gain valuable insights by studying the success stories of industry giants like Uber, Apple, and Google. You will analyze the strategies and innovations that contributed to their success. Additionally, you will learn how to create a business model canvas to effectively analyze and achieve product-market fit, applying these lessons to your own entrepreneurial ventures.
What's included
9 videos2 readings2 assignments
Show info about module content
9 videos•Total 57 minutes
Module 4 Overview•1 minute
Story of Uber: Opportunities From Pain Points•7 minutes
Story of Apple: Recognizing Technology Potential•7 minutes
Story of Google: Passion to Technology•6 minutes
Path From Startup to Company•6 minutes
Business Model Canvas•10 minutes
Product Market Fit•6 minutes
Product Market Fit Examples•9 minutes
Course Recap•4 minutes
2 readings•Total 10 minutes
Business Model Canvas: A Simple Tool for Designing Innovative Business Model•10 minutes
Reference Books for Additional Reading•0 minutes
2 assignments•Total 120 minutes
Practice Exam•60 minutes
Graded Exam•60 minutes
Explore the Carlson School of Management's Management of Information Systems (MIS) Research Center
Module 6•10 minutes to complete
Module details
What's included
1 reading
Show info about module content
1 reading•Total 10 minutes
Carlson School of Management: Management of Information Systems (MIS) Research Center•10 minutes
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
The University of Minnesota is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation’s most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.