SM
May 27, 2020
For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.
HR
Jan 21, 2022
Very beautifully designed course for the beginners even. The course instructor took us through a journey of content strategy and share awesome points to be worked on. Thank for such a beautiful course
By Alfonso P
•Sep 28, 2020
Even though the content of the course is good, it gets too basic sometimes. I was looking for something more specific, but from time to time, it started to talk about the basic foundations of marketing. Because of that, sometimes it felt kind of disperse. Also, the readings had almost no relevance when taking evaluations.
By Ananya K
•Jun 20, 2020
The peer-graded instructions could have been more clear. A sample of how it should be done should be provided to make understanding better. I had a nice time learning with Sonia Simone. I found only the instructions quite confusing rest was up to the mark. Thank you, Coursera and UC Davis for such a great opportunity.
By Neil C
•Apr 29, 2020
Mixed reviews. I though the video presentations were great, made me think about content in a new way. However, I did not like the segments where they mixed in 1 minute videos and then 15 minute podcasts, pick a format and stick with it, Also the assignments need tightening up, instructions were very vauge
By Shreeraj S
•Nov 23, 2019
Very well presented and lots of learning points that can be applied to the real world, but the content in it seems clickbait-y sometimes. Lots of unnecessary information present in some topics and I'm afraid the course needs updating to 2019 since a lot has changed in 5 years.
By Iratxe C
•Jun 7, 2020
Course provides a lot of useful information via lessons and outside reading material, but it is content marketing material on it's own for an agency. Most of the podcasts vaguely mention the subject of the conversation but don't dive into it. I think is a good start.
By Victoria B
•May 30, 2020
for such course the most useful for me would have been the examples of writing styles/stories that correspond to the theory of the course. I found myself wondering on many occasions that I am not sure how I should write to be more impactful. Theory was good though.
By Elizabeth G
•Mar 29, 2020
I was hoping to take this course to learn about content marketing and to be able to use this in future jobs. I got a few videos in only to find out this is a course that teaches you to build your own website. This is not what I was wanting to learn about.
By Lashlan A H
•Jul 24, 2023
I like the knowledge attained from this course, but my two issues were that some of the content seemed locked at times and the due dates of each assignment and quizz were inaccurate...it said 5 weeks but it seemed like it was forcing me to finish in 3 .
By Tejas B
•Apr 27, 2023
The information was good but most of it was simply podcasts turned into mini lectures. I am a visual learner and I like to see people doing things and learning, during this class a lot of it was just listening and reading so it wasn't as engaging.
By Md M H
•May 16, 2020
The course content was very large specially too much PDF to read and using podcast into the main topic like empathy map and experience map i would say its not acceptable. so my recommendations is some balance needed
By Michael P
•May 17, 2022
It was good but it got unfocused at times. It was teaching us to be tight and single-minded in our content, but it meandered and repeated itself in under-scripted segments, especially the podcasts. Ironic really.
By Joanne Y
•May 18, 2020
Very generous in providing more resources in content marketing. Though, not all videos are available. I needed to still research on topics on my own. But this course will help me a lot in setting up my website.
By Kevin T
•Jul 25, 2022
Muchos podcast en ingles, para los que no dominamos el ingles al 100% se nos complica. Pude completar el curso ya que contaba con conocimientos previos por anteriores cursos de Content Marketing
By vero88plg
•Apr 29, 2021
The course has a lot of information and it's really complete but most of the information is presented in really long pdf. I would have loved to have more videos talking about practical cases.
By Youssef C
•Apr 26, 2022
The content of the course is very good, but the way it is delivered is not
The long boring podcast and the inaccurate estimated time of the readingsare the main negative points
By Mohit R S
•May 13, 2020
Sonia Simone mentions several podcasts during her lectures which could not be found anywhere ...
There was more reading material which made the course boring at certain times...
By Mariam S e
•Aug 18, 2021
Too Much reading , sometimes it's misleading and not organized
the mp3 audios are so boring, sometimes the quailty is low i had to search for the same topic to learn
By Dillon K
•Mar 13, 2023
Most 'advice' revolved around buying a product or service - I would only recommend this course for an absolute beginner as there are probably better ones out there.
By YUYUESE Z
•Jun 25, 2020
The logic and framework of this course are clear . But most of the important content has only MP3 versions so that I can not understand these parts very well.
By Jay C
•Aug 1, 2020
I could not buy a website domain as instructed, so I have tried to unenroll from this course, but I have not been able to find the 'unenroll' option.
By Ashley G
•May 13, 2020
Some of the content was really helpful but it's a little dated. References Google+ a lot and never mentions Instagram and its impacts on content.
By Mouquerian
•Jul 5, 2020
I don't like the podcast sessions; they couldn't grab my full attention, I can't imagine along with the examples, and they are way too long.
By Pranchal K
•May 16, 2020
course is good but I don't know how they manage because after completing the week 3 am came to know where we can listen to the podcast.
By Nila P
•Jun 21, 2020
The course is great! But we need to create a better system for the peer review assignment to make people give better feedback.
By Imogen T
•Jul 8, 2020
Good content marketing strategy i guess i was expecting more acknowledgement of creative skills? But hey! I learnt a lot :D