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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
4,852 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

DP

Dec 13, 2020

I'd like to recommend this course as it was instrumental in providing for me the necessary push to shift industries. The course content was well thought-of, clear, easy to absorb and very interesting.

SM

May 27, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

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651 - 675 of 1,553 Reviews for The Strategy of Content Marketing

By Albert B

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Jul 23, 2022

Quite insightful. I got a whole new perspective about content.

By Aline P

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Feb 9, 2022

A clear, simple and effective course that fulfills its promise.

By John A

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Aug 30, 2021

An interesting course with grounded instructor on the subject.

By Fabiana M

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Jun 27, 2021

It was a complete and very helpfull! I liked a lot! Thank you!

By Voitsekhovska K V

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Jun 20, 2021

Wonderful course! It really helped me as a beginner copywriter.

By Kariola M

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Jul 30, 2020

Very informative course. Though the assessment is very tasking.

By 17_004 M F F

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Jun 5, 2020

This was really a phenomenal experience for me. Learned so much

By AHMED R

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Jun 2, 2020

One of the best courses that i studied taught me several things

By Ugin R

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Apr 24, 2020

The course was very well put together for an online curriculum.

By Ayeola R

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Dec 18, 2021

I learned much about content construction during this course.

By Kathy G

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Aug 31, 2020

Thorough, comprehensive, and filled with resources! Thank you!

By Dewal S

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Aug 25, 2020

Excellent presentation by mentor Sonia simone.

I learned a lot.

By Marta B

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Sep 9, 2021

I learned a lot from the content. I recommend it to everyone!

By MUSTAFA A E

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Jan 23, 2021

Thank you from the heart

It was a very, very wonderful course

By Jordan C

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Sep 24, 2020

Helpful first step in pursuing a career in content marketing.

By Andy C B

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Jul 3, 2020

Complete introduction to the topic. Engaging and trustworthy.

By Efe H

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Sep 13, 2024

A very skill building course with all recommended material .

By Lucas S

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Jul 16, 2024

Amazing course! I love it! I've learnt a lot in this course!

By Gladys B

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Mar 27, 2022

i learnt a lot,i really enjoyed learning a marketing course.

By Syed Z A G

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Dec 28, 2021

very insightful and educative experience taking this course.

By Gulzada X

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Jul 8, 2021

i really liked the way the course information was organized

By Santiago S

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Oct 27, 2020

Great lessons, ton of material, useful excercises. Loved it.

By Chiranth W

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Jun 22, 2020

Informative course delivered by industry leaders. Thank you.

By Malahat E

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May 20, 2020

Very good course and i am very happy to met with this course

By CHINATU M C

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Jul 2, 2020

This course was really insightful, it was totally worth it.