I thoroughly enjoyed the course and learning about how multi-faceted branding is. As a branding professional, I originally didn't think it would be very eye-opening, but I was wrong! The instructor explained concepts well, and was very likeable.

It is a course that should be taken by all who are interested in branding. Professor Nader Tavassoli is charismatic, systematic and has elements of originality. Anyone taking this course can be enriched with an extraordinary learning experience.

Very good course. The content is organized correctly and the lectures are quite interesting. One of the good things of the course was the interviews about each week's themes. I think this is a way of seeing how all the theory applies to reality.

One of the best classes I ever took. The teacher was awesome, they way he spoke was very easy to understand and the examples given perfect. I'm indeed going to look up more courses in this field and I hope to stumble on this high quality again.

Very good indeed! The teacher is amazing and didactic! In the first class I already went to see if he had social networks for me to follow! The course content is very rich and I certainly recommend it for everyone in the business area to do it!

I highly enjoyed this course. All the material was easy to follow and insightful. Very applicable to multiple aspects of business operations and communications. I anticipate applying much of this to how I strategize and engage during my career.

Congratulations on the brand course, it is a very important complement to learn more about the brand from the internal and external perspective of a company. I hope I can continue doing more courses on different points of interest in marketing.

This was my first online course here in Coursera, and I had to thank you to Professor Nader Tavassoli for create this MOOC to everyone who has the energy to keep learning. I learning so much about this course and I have to say thanks very much.

Coursera opened ways for me to learn from one of the best business teacher in the world, that too sitting in my room. I learned so many things in the course. It also opened new ways for me to look at brands with a totally different perspective.

very well designed for beginners of branding, brand management and brand positioning. i liked the examples used to describe branding in real market . even internal branding was included and has been noted that has a great impact on the brand .

Cuando el objetivo central de las marcas, son las Personas, nada puede ir mal en este curso. El profesor ha tenido grandes entrevistas y también geniales experiencias personales reales y eso hacen a este curso genial! Gracias por el contenido!

I have learned a lot. I realized I was not taught all I needed to know about branding in my undergraduate study. Thank you professor for the detailed MOOC. I believe I will be well positioned to take on employment offers relating to branding.

This MOOC was of exceptional quality of the teaching, clarity of the message, and depth of the contents and examples. Professor Nader Tavassoli was the best instructor I could ask. This is probably the best course I've made online. Thank you.

A very fulfilling, wide eye-opening course that helped me decide what I want to do with my professional life! Mr. Tavassoli is an amazing and charismatic person whom made this course very friendly but challenging at the same time. Thank You!!

This has been the best use of my time during the global lockdown. As an advertsing professional, this course has radically changed my understanding of brand management and I am eager to use this new understanding to grow my clients' brands.

I really enjoyed the course and it was felt like as I was being had a lectures from Prof.Nader Tavassoli. This very mooc was not my first one but when ı compare this one with the others that took, that mooc was honestly great and enjoyable.

The Course was thorough on each topic with examples. Each Assignment gave us opportunity understand our knowledge and also other reviewing other assignments gave an aspect to think about the topic differently. Thank you for this experience.

Absolutely brilliant! Perfect balance between the lectures, interviews and assignments. Above all, I loved that it is more case study embedded, rather than theory heavy and the from the outset it aims to bring the new ideas on the subjects.

Very insightful! I enjoyed learning about branding in this course! Great modules and videos provided by the professor, the university and Coursera. Highly recommended for those who want to understand the importance of branding in business.

Very Good Course. The teachers are very good, teaching easy to understand, convenient to learn, online learning, anywhere you can learn, thank you very much for opening a course this. I am Thai student. I wanna to say thank you very much.

I thoroughly enjoyed this course. Professor Nader Tavassoli is very engaging and his descriptions and examples leave vivid images and enable clear understanding of concepts that translate well for all including non-marketing professionals

I am very fortunate that i got the opportunity to enroll i this course. My professor Nader Tavassoli was an amazing teacher. I've got to learn a lot and enriched my knowledge from him. I am very thankful to Coursera for this opportunity.

I have enjoyed this course, it is really well adapted to a global audience with so many interviews, testimonials of successful companies as best practices. The professor speaks universal language in terms of examples. Recommended class !

I liked this course. the videos were really informative and I managed to use it quite a bit when I was working. Videos really helped me to remember more better and it helped to answer the questions that was asked of me with relative ease.

Presentation was top notch. I loved the fact that concepts were grounded in relatable examples and experiences. Would recommend it to anyone interested in understanding what makes a successful organization from the branding perspective.