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Learner Reviews & Feedback for What is Social? by Northwestern University

4.6
stars
4,158 ratings

About the Course

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...

Top reviews

FF

Oct 6, 2016

Great course. Looking forward completing whole specialization.

Additionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.

CC

May 12, 2016

A really great introduction to Social Media Marketing and an opportunity to gain access to really useful tools that make me competitive in the job market. Very excited to begin MOOC 2 of this program.

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626 - 650 of 1,077 Reviews for What is Social?

By chahbouni m

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Aug 23, 2017

je suis vraiment satisfait

By Sergio E

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May 1, 2017

This is an amazing course!

By nicole t

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Feb 20, 2017

This was very educational.

By Veljko S

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Oct 7, 2016

Very good intro to Social.

By Kyle D “ S

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Apr 11, 2016

Great introductory course!

By Muhammad A

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Dec 20, 2020

Very Wonderful Experience

By Andrés F R

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May 21, 2020

Excellent hands on course

By Austin K

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Apr 7, 2020

Learned a lot! Thank you!

By kalyani w

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Apr 6, 2020

great learning experience

By Jose J D

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Sep 30, 2019

Absolutely amazing course

By Marie F

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May 1, 2019

Exciting and informative.

By yan x

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Jun 20, 2016

very useful and practical

By Vasanth R

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Aug 16, 2020

Randy is a great teacher

By Laurent

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Apr 29, 2020

Great introduction class

By Brett H

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Mar 29, 2020

Very interesting content

By Nikita P

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Jan 31, 2020

Very informative session

By Muhammad U A

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Jan 10, 2020

Its awesome and learning

By chelsea m

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Sep 17, 2017

This course is the best.

By Lauren L

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Jan 28, 2017

A great overview course.

By Vilma V

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Nov 9, 2016

great and useful course!

By rajbeer

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May 17, 2016

great insight loving it

By Veronica A

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May 14, 2016

Very instresting course!

By MD. S H

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Nov 28, 2020

Good learning Exprience

By Peter N

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Aug 14, 2020

Excellent introduction.

By Mary M

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Jan 25, 2020

thank you i learnt alot