The purpose of this course is to help individuals and organizations survive when confronted with disruptive technologies that threaten their current way of life. We will look at a general model of survival and use it to analyze companies and industries that have failed or are close to failing. Examples of companies that have not survived include Kodak, a firm over 100 years old, Blockbuster and Borders. It is likely that each of us has done business with all of these firms, and today Kodak and Blockbuster are in bankruptcy and Borders has been liquidated. Disruptions are impacting industries like education; Coursera and others offering these massive open online courses are a challenge for Universities. In addition to firms that have failed, we will look at some that have survived and are doing well. What are their strategies for survival?
Surviving Disruptive Technologies (On Demand)
Instructor: Hank C. Lucas
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There are 10 modules in this course
A Model and framework to help understand disruptive technologies
What's included
4 videos1 assignment
Some examples of companies that were not able to survive disruptive technologies
What's included
3 videos1 assignment
A company that did not survive and its disruptor
What's included
2 videos1 assignment
Another story of disruption and a summary of our examples
What's included
4 videos1 assignment
Newspapers are an important component of a democratic society; the Internet threatens them in a number of ways
What's included
3 videos1 assignment
Social media has transformed the way people relate to each other, but it has a disruptive component that is worrying
What's included
3 videos1 assignment
Two companies in this module are private and are very successful; a quasi-public agency has a hard time competing with them and their technology
What's included
4 videos1 assignment
Conclusions about disruption
What's included
3 videos1 assignment
Suggestions for how to respond to a disruptive technology
What's included
4 videos1 assignment
Survival in the physical world
What's included
1 video
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University of Maryland, College Park
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