‘Disruption’ has become a buzz word in the business world. But what is a disruptive change-maker? In this course you will learn how to deploy disruptive strategic thinking to develop or protect your organisation’s competitive advantage. The most innovative and successful companies have all fundamentally disrupted and reshaped existing industries, or created completely new ones. But which strategies and technologies can you use to be disruptive and take the next step for your organisation? Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments) you will enhance your ability to think strategically and become your organisation’s disruptive change-maker.
Innovation and emerging technology: Be disruptive
Innovation and emerging technology: Be disruptive
This course is part of Strategising: Management for Global Competitive Advantage Specialization
Instructor: Dr Mauricio Marrone
22,685 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.8
(447 reviews)
Beginner level
No prior experience required
Flexible schedule
Approx. 17 hours
Learn at your own pace
97%
Most learners liked this course
What you'll learn
Demonstrate an understanding of a range of disruptive technologies and their implications on organisations, industry sectors and societies
Develop strategies and approaches to manage disruptive technologies by creating new business models
Apply strategic thinking and tools to evaluate relative advantage
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
10 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Strategising: Management for Global Competitive Advantage Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 6 modules in this course
This week, you will explore two main questions: why do great companies fail; and what are some macro-environmental factors that cause change within the organisation?. You will investigate the innovator’s dilemma and try to find out if adoption of technologies is speeding up (or not). You will use tools to help you consider macro-economic factors and the impact that these would have on your organisation (PESTLE analysis). Additionally, you will apply tools that will help you determine if your next technology (or one from your competitor) is likely to be disruptive. Welcome to be disruptive!
What's included
9 videos5 readings2 assignments1 plugin
In week 2 you will get ‘techie’ by exploring a number of technologies that are often seen as potentially ‘disruptive’. Additionally, you will discuss how these technologies are currently used by organisations globally. More importantly, you will explore ways to stay up-to-date with technological advances. You will also explore technologies such as Augmented Reality (AR), Virtual Reality (VR), Artificial Intelligence (AI) and the Internet of Things (IoT).
What's included
6 videos2 readings2 assignments
This week you will focus on viability and specifically look at business models. You will begin by looking at the four (4) main elements of a business model: value proposition, resources, processes, and the profit formula. You will look at the business model journey, and how organisations move from creating a business model, through sustaining innovation, up to efficiency. You will explore the importance of developing new business models with a framework (the 4I's framework) to help you come up with these new business models. Finally, you will look at business model patterns, as recombining, adapting, and refining business model patterns is an efficient way to do business model innovation.
What's included
6 videos2 readings1 assignment1 peer review
This week you will learn about platforms, what they are, how they’re different from other business models, the different types of platforms, and how to create successful platforms. You will also learn how to decide if you should create your own platform.
What's included
6 videos1 reading2 assignments
This week, you will take a more in-depth look at viability, desirability, and feasibility through the human-centred approach to creative problem solving – design thinking. You will explore the different stages of design thinking, with close attention paid to empathy maps, brainstorming and prototyping – a taster to inspire you to learn more about this method.
What's included
6 videos1 reading2 assignments
Now that you have a good foundation for ‘being disruptive’, you will now explore where to innovate next through a framework that looks for gaps that need to be filled. The faultline framework contains five areas to be considered when looking for these gaps: customer needs, performance metrics, business model, talent, and industry position. You will also investigate how to protect your organisation from disruption and consider different views on what is at the heart of disruption.
What's included
5 videos2 readings1 assignment1 peer review1 plugin
Instructor
Instructor ratings
4.7 (146 ratings)Offered by
Recommended if you're interested in Leadership and Management
University of Pennsylvania
The Hong Kong University of Science and Technology
University of Colorado System
University of California, Davis
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
4.8
447 reviews
- 5 stars
85.01%
- 4 stars
12.75%
- 3 stars
1.34%
- 2 stars
0.67%
- 1 star
0.22%
Showing 3 of 447
CS
4
Reviewed on Aug 1, 2023
Super Clear and the exercises are designed well; It'll be better if the last few lessons be illustrated with more cases, instead of just presenting the theories
MJ
5
Reviewed on Aug 20, 2020
Very descriptive and a good mix of video, reading material and discussion prompts. This is one of the best online course I have completed so far.
NA
5
Reviewed on Jun 12, 2021
This course broaden the scope of thinking in this era of digital automation. This learning removes the limits established in thoughts and gives a new perspective to more forward.
New to Leadership and Management? Start here.
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.