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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
14,171 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

AA

Jun 14, 2024

An outstanding introduction to social media marketing! The content is clear and engaging, offering practical insights for beginners. Perfect for anyone looking to start a career in this dynamic field.

AM

Jun 14, 2022

Aku sangat puas dengan sistem materi, quiz hingga pratek pembelajaran yang sangat mendalam terkait digital marketing. sangat lengkap dan tentunya penyampaian belajarnya sangat seru dan mudah dipahami.

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451 - 475 of 4,339 Reviews for Introduction to Social Media Marketing

By Ahmed A K

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Feb 23, 2022

I am very happy to complete this course. I found this course best for businesses and also for marketers. I am very thankful to the staff of courseera who made such a great platform for the learner

By Edson U L

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Apr 3, 2024

Anke is a bliss, so articulate, captivating and to the point. It feels that she's guiding you in real life. The content is great and very solid and relevant for an introductory course, well done!

By Ogechi U

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Aug 13, 2022

Anke is a fantastic tutor, she uses simple words to communicate in a way that everyone will understand. I hope to take all her courses. Welldone Anke and thank you so much for this great insight.

By Florhine B

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May 11, 2022

I loved this course from beginning to end, every week was structured in a simple way to make me understand the most important basic elements of a social media strategy. Short, simple and precise.

By BETTAHAR A

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Apr 12, 2022

Thank you very much, Anke Audenaert. I learned a lot of useful information that changed my perspective on social media and helped me a lot on my journey as an affiliate marketer. Thank you again.

By Christian J C

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Nov 13, 2021

This is a very interactive and informative beginner's course for Social Media Marketers and I learned a lot while taking a course and I am excited to continue my learning experience with Coursera

By Martín B

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Apr 30, 2021

An effective way of introduce yourself to the digital and social media marketing. And, if you have some bases about digital strategy, this course complements, in an effective way, your knowledge.

By Muhammad R P S

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Dec 12, 2020

The course is great. Not only you'll understand about social media marketing in general, but you also have to create some peer-reviewed assignments to make you understand the concept throroughly.

By ujwal p

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Dec 7, 2022

It was such an amazing Experience learning from industry professional Anke Audenaert. All thanks to Meta & Coursera for this course and special thanks to Anke Audenaert for such amazing lecture.

By dhyani U

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May 11, 2021

This course is incredible, I was able to learn new knowledge and mainly understand concepts that I had already studied, but now in an applied and fast way. Congragutations, Is an amazing course.

By Anali A

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Jan 15, 2024

Sin duda alguna me ayuda a rectificar y conocer más de primera mano la importancia y herramientas que el buen manejo de redes sociales puede ayudar a potencializar un negocio, empresa o perfil.

By Rachit

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Aug 10, 2023

This course will help you understand the basics of social media and put you in the right mindset for the next courses although It won't teach you how to manage social media profiles or run ads.

By Ivy F

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Dec 25, 2022

This course was great and an eye-opener to all the opportunities SMM can offer. I learned a lot! Thank you so much and I hope to apply all I've learned in my future job as an SMM specialist. :)

By Anna K

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Oct 24, 2022

Super course! Understandable, clearly very pleasant voice and manner of delivery Understand the different social media, learn how to write a marketing plan, customer journey and target audience

By Olivia P B

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May 17, 2021

Aprendí muchas cosas, practico, me llevó paso a paso, los videos, las lecturas y ejercicios muy bien. y lo mejor es que me sirve para mi proyecto de negocio. Gracias Facebook, gracias Coursera

By Victorena D

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Mar 28, 2021

Since I work in an advertising agency, a lot of the concepts here are familiar already. But I found the history and evolution of social media, as well as other niche platforms, very insightful.

By Adam K

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Feb 28, 2021

Although I thought I was pretty informed about social media, I deff didn't know how to focus into target audiences or establish KPIs, so useful! Will definitely aim to finish the certification.

By Samudra C

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Feb 4, 2021

This was really fun to know about the SMM, all the updated techniques, methods, etc. I was so excited that I finished the whole course in a week. A huge Thanks to my mentor Miss. Anke Audenaert

By Regimantas I

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Jan 13, 2021

Most well set up course ive done thus far, loaded with information. I came in with 0 expertise regarding the social media marketing landscape and can now say that i have a structured foundation

By Raúl A M P

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Oct 25, 2020

Los conocimientos aprendidos me permitirán avanzar cada día en mejorar las campañas y poder posicionar los productos y servicios de nuestra marca. El curso es excelente.

Continuaré estudiando.

By Amy C

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Apr 1, 2022

This course was extremely informative and it prepared me to continue my digital marketing journey. I am looking forward to the next courses that will prepare me for the final certificate exam.

By Unica M A

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Jul 6, 2021

I learned a lot throughout the entire course. It really help me build my brand as a starter. Thank you for this learning opportunity and I will be eternally grateful for this progress of mine.

By Carla D d V

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Jun 17, 2021

Gostei muito do curso! Possui uma ótima dinâmica e você consegue aprender de forma rápida. Ele nos dá um panorama geral das mídias sociais e é realmente uma introdução ao marketing nas mídias.

By Aliya Y

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Feb 12, 2023

I very like the course, everything is clear and everything was explained in plain language. Competent presentation of materials, good homework assignments. In general, everything is wonderful

By Farhan A

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Dec 3, 2020

Intro to social media marketing is a very good and informative course. It fits my expectations. and I have enjoyed it very much and gain a lot. thank you for making a much informative course.