Chevron Left
Back to Introduction to Social Media Marketing

Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
14,171 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

AA

Jun 14, 2024

An outstanding introduction to social media marketing! The content is clear and engaging, offering practical insights for beginners. Perfect for anyone looking to start a career in this dynamic field.

AM

Jun 14, 2022

Aku sangat puas dengan sistem materi, quiz hingga pratek pembelajaran yang sangat mendalam terkait digital marketing. sangat lengkap dan tentunya penyampaian belajarnya sangat seru dan mudah dipahami.

Filter by:

3901 - 3925 of 4,339 Reviews for Introduction to Social Media Marketing

By Wendy S M

•

Mar 1, 2021

It is a wonderful course to take especially for me who is not that social media savvy.

Definitely going to apply all I have learnt for work and my business. Anke is a such an excellent instructor everything she says is crystal clear and straight to the point.

By Dario P

•

Jan 7, 2021

Even tho' I already knew most of the things in this first course, it's a great introduction to social media marketing for everybody out there. Whether you need to freshen up or start for the first time, it's a more than solid foundation. Onto the next one!

By Junior R

•

Oct 12, 2020

The introduction is really good for people who does not have any idea , it helps because it let me know to identlfy the different kind existing social medial even I could register in new one. but I missed how to create campaings and the segmention for it.

By Jeovana L

•

Jul 27, 2024

The course is cool, but you dedicate yourself to doing the tasks, and they are not completed by AI, which means you have to wait for other people who can be nasty to evaluate you, I found it super annoying because I could get my certificate right away.

By Allison D

•

Oct 18, 2022

With it being Course 1 of 6, there is a lot of basic information that you may already know if you have done any work in this field. If you're starting in this field with absolutely no idea about social media, then it's a perfect introductory course.

By Rosemary H

•

Feb 27, 2022

i think the videos, assigbments, and worksheets are great. Bit the course material is outdated. Specifically for Facebook "audience insights". Today, you can do far less in the way of targeting yoir audience- so the materials should reflect that.

By Olivia O

•

Sep 25, 2022

the workup is great. the quizes are good to test the knowledge. The elaborations are also good. I have received the certificate. I am doing the course in English. It would be good if the language of the course would be mentioned. Kind regards

By Valentina

•

Jun 30, 2021

Me hubiera gustado que el topic de crear tu LinkedIn (relacionado con desarrollar la carrera profesional) hubiera sido más que una lectura. Opcionalmente que nos permitieran hacer la tarea y voluntariamente revisar las de otros compaeros.

By Shangitha M

•

Apr 13, 2022

This was a fun course, the only issue I had are with some lecture notes that did not specify examples. This made the quiz difficult and confusing because the examples were not explained properly. However, the course was a fun experience.

By Vivian C F

•

Oct 10, 2024

It's a little here, there and everywhere. It's a good starting point if you are new to this. But as you finish certain modules you can be overloaded with the information provided to take the test - which was not a part of here or there.

By Nikhil D T

•

Sep 28, 2021

Ms. Anke is a Superb instructor who teaching and clearing the concepts through real-life examples which is useful in future base, she is making learn easy and effective to undestand to all.

Thanks Coursera and Ms. Anke , Facebook team.

By fidel m

•

Oct 8, 2021

Educative, Interesting and addictive if i may say. and Anke Audenaert is exceptional in her teaching. her simplicity and explanation in of the course makes it look so easy. thank you guys. its the best online course i have learnt so.

By Marie

•

Oct 9, 2022

I thought the teacher was engaging. I enjoyed the information covered. I don't feel ready to employ what I learned in a job setting at this point and I am hoping that will change with the remainder of courses in the certificate.

By Mohit S N

•

Jul 24, 2022

it was a great courses with best information and great explanation but it was little hard to understand meaning of some sentences and word used , it will be great if you provide easy lenguage and meaning of some hard words used.

By Alexandra S

•

Nov 14, 2022

the course itself was interested, well formulated and structured, and the assignments were helpful and easily doable.

what was a real disappointment and completely unclear when I started was this was only part 1 of 6.

By uva s

•

Jul 17, 2021

The course was very useful. I lieked the Anke's way of present the topics. For me was not quite understandable the topics what need to full fill and uploade. Some instructions in the beggining could be usefull. Uva

By Micah D

•

Apr 20, 2023

Really good info, but a little frustrating when doing the peer review assignments since I kept getting assigned work that wasn't in my language and couldn't move to another one I could reliably grade very easily.

By Mustafa A

•

Dec 10, 2022

Thank you very much for this wonderful course. I hope you will help me find work on the Internet with this certificate, because I really need financial support to help my family live in safety, security and food.

By 19UELA008

•

Aug 26, 2021

This course with the guidance of Ankee Mam actually helped me learn more about what social media marketing is all about and how well social media marketing has gained prominence in the contemporary times.

By Gloria B

•

Dec 30, 2021

This was a good entry level course for a beginner or novice. There were plenty of examples provided to help get specfic points across. I definitely learned alot and feel I'm ready to go to the next step.

By Francis O U

•

Dec 7, 2020

On my FB wall, the courses always appear at will, I was thinking that in the course I was going to walk alone... The contents, the course community and hands-on projects proved me wrong an umpteenth time.

By boniface o

•

May 31, 2022

great course. amazing concept and comprehensive contents. the building blocks are firm and indeed a strong foundation to build your social media marketing journey on. tasking and demanding but worth it.

By Muhammad A A

•

May 12, 2023

This course is very useful, especially for those of us who are beginners regarding social media marketing, it really helps me understand various social media platforms and maximize them in marketing

By Erika L V (

•

Jun 22, 2022

This course help me develop a clear understanding of marketing and what the job of a marketer entails. I'm excited to continue to learn about marketing to ensure I will be succesful. Thanks Again!

By Tina k

•

Jan 5, 2022

This course is detailed and very well organized. Instructor is experienced , knowledgable and has good communication skills. Would recommend for anyone looking for entry level in social media.