Learner Reviews & Feedback for Content, Advertising & Social IMC by Northwestern University
About the Course
Top reviews
AH
Feb 5, 2016
This is my favorite course of the series so far. Information dense, the hands-on class project for this unit will help unpack the mystery of A/B split testing using free online tools. Recommended!
RQ
Sep 29, 2019
I recommend this class for it teaches engagement technics for quick low return and it also teaches nurturing techniques for those that take a while to sell but much much higher return
126 - 150 of 168 Reviews for Content, Advertising & Social IMC
By DIKSHA K
•Jan 21, 2022
good
By Huynh L M T ( H
•Mar 22, 2021
Good
By BINING Z
•Jul 2, 2018
good
By Gabriel G
•Feb 10, 2016
good
By Deleted A
•Oct 31, 2021
<3
By ERNAZAROV U K o
•Oct 6, 2020
ok
By CHUKWU A G
•Sep 15, 2023
5
By Marco
•Jan 29, 2016
V
By Antariksh N
•Jun 17, 2019
This course gave me great insights into the world of marketing as a discipline as a whole. It is very interactive with video tutorials and reading content and the great amount of real world marketing campaigns and examples used in the modern world. It truly gave me a deep insight into the the various types of marketing and when and how to use the respective types according to the type of your target market.
By Priyanka J
•Sep 2, 2022
This course module + the assignment was very interesting insight in to what we do everyday but probably lacked a sense of depth. I am really kicked to start the next module and see what's in store next
By Jennifer C
•Mar 19, 2018
The Week 4 Videos and Quiz should be before Week 3. The videos refer to A/B testing the blog after we've already tested it. In the forum there was not anyone supervising or answering questions.
By Prathamesh D
•Dec 1, 2016
The course is insightful and teaches real-world application of some social media strategies. However, it is not enough by itself; the specialization as a whole will be useful.
By Stepan M
•Apr 21, 2022
Please, pay attention that this is integral part of Social Media specialization program. Good structure and information, while some examples feels old (dating back to 2010s).
By Odey
•May 17, 2019
The course was great but I'm from the Middle East so I think the marketing strategies would be different a little bit then the USA and Europe Marketing
By Felix S
•Sep 20, 2016
This is nice! Cool interviewers, nice pace. Some of the terms are unnecessarily redundant, but in overall they make sense and paint a clear picture.
By Shruthi V S
•Mar 31, 2020
Some understanding of the current course is dependent on the previous ones which makes it difficult to do this course independently
By Nidhi J
•Jan 19, 2016
It is a great course for the basic understanding of FB advertising and what a social IMC is and its importance in social marketing.
By Erik O
•Mar 6, 2020
I think the course was good. However it could have been a bit more current as I felt some of the information was a bit dated.
By Mohamed D M
•Feb 3, 2020
its very good, but the way of explaining in google courses is much more clear my self i prefer it, but also this fine
By GLORIA M M C
•Aug 3, 2022
Buen contenido, pero está un poco desactualizado. El Marketing Digital está actualizando constantemente.
By Karl L J
•Jan 14, 2016
I am very excited about this particular assignment - great instructors means great instructions !!
By Hans K
•Jan 11, 2018
The tool kit and guidance on how to create a blog is extremely valuable and effective.
By Erick V M
•Apr 29, 2017
Good but the part of AB testing is really neither motivating nor exciting forn IMCA
By Winton M
•Feb 15, 2016
Great Content, PLEASE FIX MY credit for course.
By Leo Z
•Jan 7, 2016
Great. Easy to understand and very practical.