Starting in the late 1990s, “globalization” became a buzzword to describe the apparent integration of markets in the world economy. Many authors and pundits claimed that the world was converging towards a market-friendly democratic place, while gurus and consulting firms were rapidly producing formulae and advice on how to make profits out of the global economy. Decades later, new realities show that globalization does not necessarily mean political, cultural, and economic convergence and that, in fact, forces against it are strong.
Global Strategy I: How The Global Economy Works
Global Strategy I: How The Global Economy Works
This course is part of Global Challenges in Business Specialization
Instructor: Marcelo Bucheli
17,604 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.8
(285 reviews)
Beginner level
No prior experience required
Flexible schedule
Approx. 13 hours
Learn at your own pace
Build toward a degree
What you'll learn
Understand how we got to this point in the global economy and why it matters.
Understand the complexities of the current globalization and how not all countries are the same.
Evaluate the effects of international trade regulations on international business.
Evaluate when and why we should operate as multinationals.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
5 quizzes
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Global Challenges in Business Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 5 modules in this course
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
What's included
5 videos6 readings1 quiz1 discussion prompt
The current global world is not unique nor is it stable. The world has been more globally integrated in the past than in the present times. Many emerging economies are actually re-emerging from a not-so-distant past when they dominated the global economy. An understanding of these processes will allow us to conduct sophisticated analyses of the global economy that take into account political and economic issues as well as historical processes.
What's included
10 videos2 readings1 quiz1 peer review
During the 1990s, many analysts forecasted a global cultural, economic, and political convergence. Reality shows that this did not happen. Business people engaged in global activities need to understand how to analyze the differences between countries. This module provides tools for this type of analysis and ways to determine how they affect businesses.
What's included
5 videos2 readings1 quiz1 peer review
The most basic way by which corporations develop international operations is through trade. These operations are determined by the way nations arrange trade with each other. In this section we explore what determines what and how countries trade with each other, the mechanisms regulating this trade, and the way corporations adapt to them.
What's included
5 videos2 readings1 quiz1 peer review
You don’t need to be a multinational to succeed in the business world. In fact, not all successful firms become multinational and not all multinationals are successful. This module explains what the main elements are in determining whether firms become multinational or not, what characteristics they exploit when going abroad, and where their competitive advantage is.
What's included
5 videos4 readings1 quiz
Instructor
Instructor ratings
4.9 (33 ratings)Offered by
Recommended if you're interested in Business Strategy
The University of Melbourne
Fundação Instituto de Administração
Macquarie University
University of London
Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
4.8
285 reviews
- 5 stars
87.36%
- 4 stars
9.12%
- 3 stars
1.40%
- 2 stars
0.70%
- 1 star
1.40%
Showing 3 of 285
AP
4
Reviewed on Jun 8, 2020
The course can be more detailed and more around recent events.
FR
5
Reviewed on Apr 21, 2020
Very excellent course about Global strategy and Global Economy. I advice this course to everyone!!!
RK
5
Reviewed on Dec 16, 2020
A good course for beginners to learn about history of free trade and globalisation. One needs to know about the thought processes and evolution of theories that govern the situations today
New to Business Strategy? Start here.
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). If you choose to explore the course without purchasing, you may not be able to access certain assignments.
You will be eligible for a full refund until 2 weeks after your payment date. You cannot receive a refund once you’ve earned a Course Certificate, even if you complete the course within the 2-week refund period. View our full refund policy.
Yes! Coursera provides financial aid to learners who would like to complete a course but cannot afford the course fee. To apply for aid, select "Learn more and apply" in the Financial Aid section below the "Enroll" button. You'll be prompted to complete a simple application; no other paperwork is required.