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There is 1 module in this course
This course introduces practical, hands-on skills for creating and optimizing campaign visuals using generative AI. You’ll learn how to write effective prompts, refine outputs for brand consistency, and prepare assets for A/B testing. Through guided lessons, you’ll generate image variations, compress them for performance, and upload them to a CMS. By the end, you’ll have a clear, repeatable workflow for producing campaign-ready visuals that capture attention and deliver results.
This course introduces practical, hands-on skills for creating and optimizing campaign visuals using generative AI. You’ll learn how to write effective prompts, refine outputs for brand consistency, and prepare assets for A/B testing. Through guided lessons, you’ll generate image variations, compress them for performance, and upload them to a CMS. By the end, you’ll have a clear, repeatable workflow for producing campaign-ready visuals that capture attention and deliver results.
What's included
7 videos2 readings3 assignments
Show info about module content
7 videos•Total 40 minutes
Welcome to Generate Visuals for A/B Testing Success•2 minutes
Introduction to AI Prompts•3 minutes
Prompt Examples Explained•14 minutes
Step-by-Step: Annotating Prompts in Excel•8 minutes
Using AI Tools to Generate Thumbnails•7 minutes
Step-by-Step: Compress with TinyPNG•4 minutes
Congratulations and Continuous Learning Journey•2 minutes
2 readings•Total 16 minutes
Structure of AI Image Prompts•8 minutes
Preparing Visual Assets for A/B Testing•8 minutes
3 assignments•Total 55 minutes
Test Your Learning•15 minutes
HOL: Annotate and Improve Two Prompt Examples•20 minutes
HOL: Generate, Compress, and Upload Thumbnails•20 minutes
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What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.