This course covers in the chronological order each defining step of an entrepreneurial project. It begins with very personal considerations related to getting to better know yourself better so as to decide if you are ready for the multiple challenges of entrepreneurship. It then deals with creativity in order to provide the right set of tools to find an idea with the right potential to disrupt an existing business. We then discuss how to gather a founding team, how to raise money to initiate the project, and how to deal with day to day cash management. Later in the course, we discuss the art of selling, focusing on business to business sales, and how to measure the product launch phase using cohort analysis. Later on, we discuss the challenges of HR in an entrepreneurial environment, and of recruiting at a point where nobody knows your company. We then describe very practical techniques to initiate the international development of a small company. Last, we cover the exit strategy topic.

Entrepreneurship Strategy: From Ideation to Exit

Entrepreneurship Strategy: From Ideation to Exit

Instructor: Ambroise Huret
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1,231 reviews
Beginner level
No prior experience required
Flexible schedule
2 weeks at 10 hours a week
Learn at your own pace
97%
Most learners liked this course
Skills you'll gain
- Personal Attributes
- Product Planning
- Personal Development
- Commercialization
- Business Planning
- Self-Awareness
- Ideation
- Entrepreneurship
- New Business Development
- Business Development
- Sales Management
- Innovation
- Entrepreneurial Finance
- Global Marketing
- B2B Sales
- Sales Strategy
- Business Strategy
- Creative Thinking
- Sales
- Creativity
Details to know

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Assessments
16 assignments
Taught in English
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There are 4 modules in this course
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SG
Reviewed on Jul 3, 2019
pragmatic and concret with great tips to put in place asap, strategies which are more middle or long term
RR
Reviewed on May 25, 2020
fantastic course, i like its whole structure which is divided into short videos that never make it boring.
CC
Reviewed on Jul 7, 2020
This course was well taught. I learnt a lot and was given the opportunity to put what I learnt every week into practice. It is a very interactive course.
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