An entrepreneur is someone who is always on the lookout for problems that can be turned into opportunities and finds creative ways to leverage limited resources to reach their goals. In this course, learners will be introduced to the fundamental concepts, theories, and frameworks of entrepreneurship and learn how to apply them within the context of the world's largest market: China. Through cases, articles, and experiential learning, learners will gain expertise in how to identify and evaluate opportunities; interpret, analyze, and build financial models to enable high-growth ventures; practice living life as an entrepreneurial leader; and create a new product or service for the Chinese market.
Entrepreneurship
This course is part of Doing Business in China Specialization
Instructor: Prof. Dominic Chan
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There are 7 modules in this course
This module provides general information about this course which you should familiarize yourself with before start working on the lecture materials. Full interviews of all guests appearing in this course are also included as supplementary materials in this module for your easy access. Enjoy!
What's included
2 videos4 readings
In this first module, you will learn to appreciate the mindset of an entrepreneur. If you are thinking of starting your own business, it is critical for you to adjust yourself to be one if you want to succeed.
What's included
26 videos1 quiz
In Module 2a, you will learn how to generate business ideas for your startup and identify an opportunity for it.
What's included
8 videos
In Module 2b, you will learn how to examine your business ideas and prioritize them for your startup. Most importanly, you will learn how to do market validation of your ideas before actually launching them.
What's included
6 videos1 quiz
In this module, you will learn how to produce targeted presentation for potential investors and write your own business plan.
What's included
14 videos1 peer review
In this module, you will learn how to get funding to support operations of your startup. You will learn about different modes of investment. Most importantly, you will learn more about the financial analysis which potential investors use to assess your startup.
What's included
21 videos1 peer review
What's included
6 videos
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Recommended if you're interested in Business Strategy
Fundação Instituto de Administração
University of Pennsylvania
ESSEC Business School
University of Pennsylvania
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