University of Colorado Boulder
Product Development for Technical Managers Specialization
University of Colorado Boulder

Product Development for Technical Managers Specialization

Sharpen your product development skills. Create a new product or service from an original idea

Michael J. Readey, Ph.D.

Top Instructor

Included with Coursera Plus

Get in-depth knowledge of a subject
4.9

(15 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.9

(15 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Gain a foundational understanding of innovation, product design, and development principles.

  • Explore the importance of product strategy and learn practical tools for idea generation and project execution.

  • Explore corporate product management, team dynamics, and culture's role in innovation while enjoying the process.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Colorado Boulder
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

Specialization - 3 course series

Strategic Product Development

Course 115 hours4.9 (10 ratings)

What you'll learn

  • Learn why product and technology strategy is critical to successful product development.

  • Analyze different product development processes and how they are used.

  • Apply the techniques of portfolio management to optimize multiple product development efforts.

  • Learn the different ways companies build high-performance teams, and the roles of each team member in the successful launch of new products.

Skills you'll gain

Category: Product Strategy
Category: Product Planning
Category: Technology Strategy
Category: Portfolio Management
Category: Product Development

What you'll learn

  • Learn and apply design thinking tools to the product innovation process.

  • Develop a product specification that meets critical customer requirements (CCRs).

  • Learn the tools to generate a variety of product concepts that satisfies the CCRs.

  • Learn and apply the methods to down-select the many product concepts to the critical few using prototyping and team-based evaluation techniques.

Skills you'll gain

Category: Concept Generation
Category: Concept Evaluation and Testing
Category: Developing Product Specifications
Category: Prototyping and the MVP
Category: Design Thinking

What you'll learn

  • How to design a compelling marketing brochure.

  • How to create a spreadsheet of a financial business case.

  • How to construct a prototype of your product concept.

Skills you'll gain

Category: Marketing
Category: Minimum Viable Product (MVP)
Category: Business Case
Category: Pricing Strategies
Category: The Circular Economy

Instructor

Michael J. Readey, Ph.D.

Top Instructor

University of Colorado Boulder
11 Courses27,159 learners

Offered by

Build toward a degree

This Specialization is part of the following degree program(s) offered by University of Colorado Boulder. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Leadership and Management? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions