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Create a Targeted Ad With Facebook Audience Insights

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Coursera Project Network

Create a Targeted Ad With Facebook Audience Insights

Carmen Rojas

Instructor: Carmen Rojas

5,789 already enrolled

Included with Coursera Plus

Learn, practice, and apply job-ready skills with expert guidance
4.4

(48 reviews)

Advanced level

Recommended experience

1.5 hours
Learn at your own pace
Hands-on learning
Learn, practice, and apply job-ready skills with expert guidance
4.4

(48 reviews)

Advanced level

Recommended experience

1.5 hours
Learn at your own pace
Hands-on learning

What you'll learn

  • Use the Facebook Insights tool.

  • Create targeted audiences for Facebook Advertising.

  • Build basic Facebook Ads.

Details to know

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Taught in English
No downloads or installation required

Only available on desktop

See how employees at top companies are mastering in-demand skills

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Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
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About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Understand Your Audience Options and The Audience Insight Tool

  2. Create Types Of Custom Audiences

  3. Create A “Contact List” Custom Audience Targeted Ad

  4. Create a “Site Visitor” Custom Audience Targeted Ad

  5. Create An “App User” Custom Audience Targeted Ad

Recommended experience

Familiarity with social media and Facebook is helpful for this project, but not required.

4 project images

Instructor

Carmen Rojas
Coursera Project Network
10 Courses20,229 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

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Learner reviews

Showing 3 of 48

4.4

48 reviews

  • 5 stars

    72.91%

  • 4 stars

    10.41%

  • 3 stars

    6.25%

  • 2 stars

    4.16%

  • 1 star

    6.25%

MR
5

Reviewed on Oct 10, 2023

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