By the end of this course, you will create a marketing ready brand kit for a business. You will take a closer look at the free tools provided in Canva in order to create your brand kit. You will be able to incorporate a complete business style guide in order to create brand recognition as part of your multi-media marketing strategy. This course will include step by step guides to building an easily accessible style guide, creating folders for project organization, and building branded templates to add to your brand kit. You’ll have media that is ready for print or posting in your brand kit.
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Create a Business Marketing Brand Kit Using Canva
Instructor: Stacey Shanklin-Langford
36,945 already enrolled
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(905 reviews)
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What you'll learn
Create a style guide template for branding.
Create a simple logo using style guide elements.
Create a branded business card template.
Skills you'll practice
- Marketing Materials
- Digital Design
- Branding
- Marketing
- Strategic Marketing
- Graphic and Visual Design
- Brand Management
- Promotional Materials
- Promotional Strategies
- Canva (Software)
- Product Promotion
- Graphic and Visual Design Software
- Marketing Collateral
- Content Marketing
- Brand Marketing
- Advertising
- Marketing Design
- Graphic Design
Details to know
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Only available on desktop
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Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Create and add a style guide.
Complete the brand style guid with color, fonts, and a logo.
Create a simple logo file.
Create a style guide folder and branded templates.
Create a branded letterhead and email template.
Create a branded facebook header and finalize the brand kit.
Recommended experience
This is an intermediate level course. Learners should understand basic design principles and have familiarity with Canva.
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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
Why people choose Coursera for their career
Learner reviews
905 reviews
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- 2 stars
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Reviewed on Jun 16, 2020
I like the way we got involved into practice by setting goals which are a bit challenging yet we want to achieve successfully.
Reviewed on Aug 26, 2021
The discussion was very clear and this project will surely be beneficial to me in the future. Thank You for this opportunity.
Reviewed on Feb 2, 2021
An entry level foundation for those of us with little or no design experience. Now it comes down to us doing the work and practicing.
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.