Learner Reviews & Feedback for Viral Marketing and How to Craft Contagious Content by University of Pennsylvania
About the Course
Top reviews
R
Jul 25, 2020
Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.
RC
Dec 20, 2018
Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.
1601 - 1625 of 1,670 Reviews for Viral Marketing and How to Craft Contagious Content
By taryn s
•Sep 23, 2016
Interesting and engaging!
By Soni R
•Jul 14, 2022
good for basic knowledge
By uchenna n
•Jan 21, 2016
Beautiful and relevant!
By Deleted A
•Jun 7, 2020
INTRESTING COURSE!
By Esther C
•Jul 2, 2019
Super informative!
By 李晓岚
•Dec 9, 2015
very good course!!
By Jose B
•Dec 6, 2015
Pretty interesting
By Azhar
•Aug 12, 2020
Excellent course!
By ZIHUI L
•Jul 10, 2020
Beginner friendly
By Max G
•Jun 19, 2018
great course
By Kexin X
•May 27, 2017
Nice course
By Felix F
•Nov 13, 2016
Muy Bueno！
By MARÍA E M S
•Oct 18, 2021
Muy bueno
By Ekta A L
•Aug 7, 2016
Engaging!
By gautham r
•Jul 1, 2019
Nice!!
By Srishti M
•Jul 7, 2017
V
By Anupama S
•Jul 6, 2017
.
By Natalia T
•Oct 26, 2017
Hi! I am very disappointed that there is no possibilities to download the slides that are presented during videos. Why so, if I paid for the Course? Really, there is nothing difficult to pause a video and make a screenshot of a slide or cut it and insert into Word but why make it so difficult? I always keep slides from other Courses in order to refresh the materials later. And I believe that this possibility can also make the Course of Mr. Berger viral . If I can share his slides with my colleagues and refer to his Course, it can bring more students to him. Do I want now to share about this Course with anyone? Most likely not. If I would know about such inconvinience (no slides available for downloading) beforehand I would not go to the Course at all. It gives very negative feeling both on the Professor's Attitude towards students and also on Coursera team towards its clients. Learning is a possibility to come back to notes of a Course later, refresh it in memory and use it in everyday life or at work. I would appreciate if the team of Coursera will consider this and provide with slides' download possibility in every Course or Inform after the titles of the Courses that the slides are not available for download. We will see then how many people would like to join such courses.
Best regards, Natalia Turkulainen
By Kaela W
•Dec 3, 2015
Pretty basic info, and I breezed through the entire course in one evening. It was a great review and way to connect ideas and I enjoyed it, but there wasn't anything exceptionally profound or concrete that I learned from it. The quiz questions and answers could use an editor. They were practically unintelligible at times, with lots of typos, grammatical errors, missing words, and more. Definitely wouldn't be worth $95, but great and enjoyable as something that you just listen to for an evening.
By María S
•Jan 3, 2020
This course would be of great support for an undergrad student looking into other areas of marketing and research. The content is not new, actually feels a bit date given the examples used. I did enjoy the course because I like to learn and test my learning, BUT it lacks depth. There is no reading material which would have helped with the lack of depth.
Bottom line for me is, I get a certificate in LinkedIn from Wharton, but truth be told anyone can audit this.
By Santiago C
•May 21, 2020
It was a nice general course that did not go into detail about its content. It provided a general idea and started a conversation but I did not feel like I learned as much as I could have about the proposed topics. Technically speaking the sound was really low and the quizzes sometimes had unrelated answers with errors. Overall I do not regret taking the course, however I am left with feeling that I did not gain as much as I wanted to from it.
By Alex B S
•Jun 22, 2020
Jonah Berger delivers an interesting course on some of the key aspects of marketing and content generation. However, there is a difference between learning how to do something and learning how something happens. The course, in my opinion, fails to clearly show HOW to craft contagious content and shows only a little bit of the science that would help understand HOW contagious content is produced and spreads.
By Syndell
•Sep 5, 2021
If you have absolutely no idea how to even begin marketing online this could be a good place to start. It has very basic information, and helps you understand why the internet and social circles react the way they do. HOWEVER I had this knowledge already i was looking for something with a little more meat on it as the title suggested it would provide.
By Ana d A V
•May 23, 2016
This course is brief and very concrete. It introduces key concepts to help you to create content that matters. I strongly recommend you to complete it if you are playing a community manager role, or if you are working in a marketing team, or even if you are a learning content developer, as you will find here a lot of tips to engage your learners.