Starweaver
Understanding Corporate Communications
Starweaver

Understanding Corporate Communications

Hector Sandoval

Instructor: Hector Sandoval

2,967 already enrolled

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
4.4

(18 reviews)

Beginner level

Recommended experience

6 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
4.4

(18 reviews)

Beginner level

Recommended experience

6 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply fundamental principles of corporate communications in different organizational contexts

  • Develop and implement effective internal communication strategies

  • Understand key challenges in communication during crisis situations

  • Demonstrate understanding of ethical considerations in corporate communications solutions

Details to know

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Assessments

5 assignments

Taught in English

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There is 1 module in this course

This course is designed to provide participants with a comprehensive understanding of the communications function within an organization. The course focuses on two crucial aspects of corporate communications: internal employee communications and external communications through media and public relations. Participants will also gain insights into crisis communications and learn effective strategies to navigate communication challenges in today's dynamic business environment. Participants will develop knowledge and required skills of the corporate communications function, through an overall framework of concepts, applications, and practical examples.

What's included

19 videos2 readings5 assignments

Instructor

Hector Sandoval
Starweaver
10 Courses73,128 learners

Offered by

Starweaver

Recommended if you're interested in Business Essentials

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