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Strategic Implementation & Management

This course is part of Strategic Management Essentials Specialization

Instructor: Shelley Harrington

Included with

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3 modules

Gain insight into a topic and learn the fundamentals.

Beginner level

No prior experience required

1 week to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

Prepare for a degree

Learn more

3 modules

Gain insight into a topic and learn the fundamentals.

Beginner level

No prior experience required

1 week to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

Prepare for a degree

Learn more

What you'll learn

Formulate and execute strategic plans to enhance organizational performance, critical for leadership and management roles.
Manage stakeholder relationships effectively to ensure successful strategy implementation and organizational alignment.
Integrate strategic frameworks like SWOT, VRIN, and Porter's Value Chain for comprehensive strategy evaluation.
Navigate strategic change processes to adapt and thrive in dynamic business environments.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

6 assignments

Taught in English

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Build your subject-matter expertise

This course is part of the Strategic Management Essentials Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There are 3 modules in this course

Navigate the complexities of strategic implementation and effective management to drive organizational success. This course delves into essential topics such as managing stakeholders, strategic change, and aligning strategy with organizational culture. Learn how to integrate various strategic frameworks and tools, including SWOT analysis, VRIN model, and Porter's Value Chain to evaluate and implement strategies effectively.

Through hands-on projects and real-world case studies, you will develop the skills necessary for effective decision-making, stakeholder management, and strategic adaptation. Whether you are stepping into a leadership role or enhancing your strategic management capabilities, this course equips you with the practical insight to transform business operations and achieve sustained competitive advantage.

Module details

This week, the module delves into managing stakeholders. It covers the definition and types of stakeholders, including internal and external groups. The module also explores stakeholder analysis and mapping, using tools like Mendelow’s Matrix. Additionally, it examines the importance of strategic champions, the political perspective of strategy development, and the ethical implications of stakeholder management. By the end of the week, you will be able to identify and engage stakeholders, analyse their influence, and understand the ethical and political dimensions of stakeholder management.

What's included

1 video27 readings2 assignments1 discussion prompt

1 videoTotal 2 minutes

Welcome to Managing stakeholders2 minutes

27 readingsTotal 355 minutes

Module Overview10 minutes
Meet the teaching team10 minutes
Managing stakeholders overview10 minutes
What is a stakeholder10 minutes
Aims and goals of stakeholders10 minutes
Who are stakeholders and how can they be engaged10 minutes
Stakeholder group types10 minutes
Internal stakeholder groups10 minutes
External stakeholder groups50 minutes
Stakeholder analysis10 minutes
Stakeholder mapping10 minutes
Stakeholder Mapping10 minutes
Constrained Thinking10 minutes
Activity: Stakeholder analysis45 minutes
Managing Stakeholder Conflict10 minutes
The importance of strategic champions10 minutes
The Role of Communication10 minutes
The political perspective of strategy development10 minutes
Economic rationality10 minutes
Does politics destroy strategy?20 minutes
Political rationality10 minutes
Ethical implications of stakeholder management10 minutes
Case Study: Enron10 minutes
Cultural management of Stakeholders10 minutes
What went wrong10 minutes
Strong culture10 minutes
Managing stakeholders reflection10 minutes

2 assignmentsTotal 45 minutes

Test Yourself: Managing stakeholders30 minutes
Let's Practice: Managing stakeholders15 minutes

1 discussion promptTotal 10 minutes

Reflection: Strong culture10 minutes

This week, the module delves into managing strategic changes. It covers the key elements of strategic change, including the importance of context, inertia, and resistance. The module also explores types of strategic change such as adaptation, reconstruction, revolution, and evolution. Additionally, it examines strategic leadership styles and the role of outsiders in leading change. By the end of the week, you will be able to assess different styles of leading and managing strategic change, analyse how organisational context affects change programs, and identify types of required strategic change.

What's included

2 videos20 readings2 assignments

2 videosTotal 10 minutes

Welcome to Managing strategic changes2 minutes
Professor John Nicholson on Marvel8 minutes

20 readingsTotal 200 minutes

Managing strategic changes overview10 minutes
Key elements in strategic change10 minutes
Strategy matters10 minutes
Context matters10 minutes
Inertia and resistance matter10 minutes
Leadership matters10 minutes
Fundamental types of strategic change10 minutes
Adaptation10 minutes
Reconstruction10 minutes
Revolution10 minutes
Evolution10 minutes
Styles of leadership10 minutes
The importance of outsiders10 minutes
Activity: Marvel case study10 minutes
The Crescendo Model10 minutes
Seven main failings10 minutes
The challenges of leading change10 minutes
In the timing10 minutes
Reflection: Organisational change10 minutes
Managing strategic changes summary10 minutes

2 assignmentsTotal 45 minutes

Test Yourself: Managing strategic changes30 minutes
Let's Practice: Managing strategic changes15 minutes

This week, the module delves into innovation. It covers the strategic importance of innovation, different types of innovation, and innovation platforms. The module also explores radical and incremental innovation, and the political process of innovation. By the end of the week, you will be able to critically evaluate factors that enable and impede innovation, present examples of innovation, and relate innovation to strategy.

What's included

11 readings2 assignments

11 readingsTotal 120 minutes

Applying strategic management overview10 minutes
Innovation and its strategic importance10 minutes
Types of innovation10 minutes
Innovation platforms10 minutes
Innovation as a political process10 minutes
Practice of radical and incremental innovation10 minutes
Innovation summary10 minutes
From confrontation to transformation20 minutes
Disruptive Environment10 minutes
Applying strategic management summary10 minutes
Summary of the course and next steps10 minutes

2 assignmentsTotal 45 minutes

Test Yourself: Applying strategic management30 minutes
Let's Practice: Applying strategic management15 minutes

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Taking this course by University of Huddersfield may provide you with a preview of the topics, materials and instructors in a related degree program which can help you decide if the topic or university is right for you.