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There are 4 modules in this course
The hope good presenters project when pitching their ideas is not naïve hope. They’re not Pollyanna at the podium. Instead, the solutions they offer are supported by research, data, and expertise. This course will teach you how to merge hard facts with an imaginative vision in a way that at once resonates with and inspires your audience.
What do the British writer George Orwell and the American designer Charles Eames have in common?
We’ll find out in this first week of “Pitches and Persuasion,” the second course in the four-part series “Good with Words: Speaking and Presenting.”
Week 2 | Optimism: Speaking Studies and Speaking Exercises
Module 2•3 hours to complete
Module details
We’ll take a deeper look at the quality of optimism this week, with a little help from a 19th-century neurologist, a 20th century graduate of Harvard Law School, and a set of 21st-century experiments.
It’s going to be a fun week.
Speaking Exercise ("What Happens If You Win?")•30 minutes
How to Use the Gallery Tool•10 minutes
Speaking Exercise ("Agent Advocacy") •30 minutes
2 assignments•Total 25 minutes
Week 2 Review•20 minutes
Low-Stakes Practice•5 minutes
1 app item•Total 30 minutes
(Optional) Feedback Gallery •30 minutes
1 discussion prompt•Total 10 minutes
Recap•10 minutes
Week 3 | Dynamic: Vocabulary
Module 3•2 hours to complete
Module details
We’ll start by taking a new look at Martin Luther King Jr.’s famous “I Have a Dream Speech” at the March on Washington in 1963. But we won’t be focusing on his rhythmic cadence or strategic uses of pauses. Instead, we’ll turn our attention to the persuasive power he generates with his head, his arms, and even his heels.
Body language, we’ll see, can be some of the most effective languages around.
Good Sentences, Good Speeches ("Television")•10 minutes
2 assignments•Total 25 minutes
Week 3 Review•20 minutes
Low-Stakes Practice•5 minutes
3 discussion prompts•Total 30 minutes
Digital Body Language•10 minutes
Good Sentences, Good Speeches ("Television")•10 minutes
Recap•10 minutes
Week 4 | Dynamic: Studies & Exercises
Module 4•2 hours to complete
Module details
The first American woman to become a Supreme Court justice. The first German Chancellor to commemorate the Warsaw Ghetto Uprising. And a brave political activist who decided the best way to make a statement would be to climb up a flagpole. We learned about each of those figures last week and are now ready to take a look at some helpful research about the quality each of them shared: they communicated with more than just their mouths.
The mission of the University of Michigan is to serve the people of Michigan and the world through preeminence in creating, communicating, preserving and applying knowledge, art, and academic values, and in developing leaders and citizens who will challenge the present and enrich the future.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.