Sage Publications

Business Data Analysis & Statistical Testing

Sage Publications

Business Data Analysis & Statistical Testing

Sage Instructors

Instructor: Sage Instructors

Included with Coursera PlusLearn more

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Understand key statistical terminology and concepts for business.

  • Apply hypothesis testing and confidence intervals in business.

  • Match appropriate statistical tests to various business scenarios.

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

October 2026

Assessments

7 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Build your subject-matter expertise

This course is part of the A Step-By-Step Introduction to Statistics for Business Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 6 modules in this course

This module covers the application of z-tests and one-sample t-tests for hypothesis testing, including setting significance levels, calculating test statistics, interpreting critical values, and evaluating results. Learners will gain skills in statistical decision-making and data analysis using real-world case studies.

What's included

1 video17 readings1 assignment

This module teaches learners how to differentiate between paired- and independent-samples t-tests, how to apply these tests to real-world data scenarios, and how to interpret and report statistical results effectively. It covers hypothesis testing, data analysis using software tools like Excel and SPSS, and practical case studies to reinforce statistical reasoning.

What's included

1 video21 readings1 assignment

This module explores the fundamentals of Analysis of Variance (ANOVA), including how to compare group means, interpret F-statistics and p-values, and assess the assumptions required for valid statistical analysis. Learners will also gain hands-on experience with one-way ANOVA procedures, effect size calculations, and post-hoc testing to draw meaningful conclusions from data.

What's included

1 video16 readings1 assignment

This module teaches learners how to apply chi-squared tests of fit and independence to analyze categorical data. It covers the step-by-step process of hypothesis testing, including setting significance levels, interpreting results, and using statistical tools like Excel and SPSS. Learners will develop the skills to evaluate real-world data and make informed decisions based on statistical evidence.

What's included

1 video15 readings1 assignment

This module explores statistical techniques for analyzing relationships between variables, including correlation and regression. Learners will gain skills in interpreting statistical results, assessing model assumptions, and applying these methods to real-world scenarios. The content emphasizes both theoretical foundations and practical implementation.

What's included

1 video13 readings1 assignment

This module equips learners with the skills to select and apply the most appropriate statistical tests for business problems, emphasizing the importance of data context, measurement scales, and test assumptions. It also guides learners through the decision-making process in statistical analysis and highlights common pitfalls in data interpretation.

What's included

1 video17 readings2 assignments

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Sage Instructors
Sage Publications
174 Courses9,073 learners

Offered by

Explore more from Business Essentials

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

What brings you to Coursera today?

Frequently asked questions