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The Role of the CEO in Navigating GenAI

This course is part of Navigating Generative AI for Leaders Specialization

Instructor: Jeff Maggioncalda, Coursera CEO

9,115 already enrolled

Included with

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1 module

Gain insight into a topic and learn the fundamentals.

143 reviews

Beginner level

No prior experience required

4 hours to complete

Flexible schedule

Learn at your own pace

1 module

Gain insight into a topic and learn the fundamentals.

143 reviews

Beginner level

No prior experience required

4 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Why GenAI is critically important for CEOs to understand
How to start your AI journey
What AI is and what it can do
How to go hands on with Generative AI to enhance your performance as a CEO

Skills you'll gain

Tools you'll learn

Generative AI

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

2 assignments

Taught in English

91%

of learners achieved a positive career outcome

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business

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Build your subject-matter expertise

This course is part of the Navigating Generative AI for Leaders Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There is 1 module in this course

This course is designed to guide CEOs and senior leaders on their journey to understanding and leveraging Generative AI. It focuses on the critical role of the CEO in navigating the transformative potential of GenAI. Guest speakers, Andrew Ng (Co-founder and Chairman of Coursera) and Hayden Brown (CEO of Upwork) provide their perspectives on the importance of this journey and how leaders can maximize their impact.

In this course, learners will get hands-on experiences with GenAI within our live “playground” environment with private access to powerful large language models. You'll explore how GenAI can serve as a 'thought partner', enhancing critical areas of their role such as information synthesis, decision-making, and effective communication. Imagine having a partner who can help you sift through vast amounts of data, identify key insights, and aid in making strategic decisions. That's the promise of GenAI. Finally, guest lecturers Jules White (Vanderbilt) and Andrew Ng (Stanford and DeepLearning.AI) will provide an executive summary of how Generative AI works as well as what it is capable and not capable of.

Module details

This short course introduces the transformative impact of Generative AI on businesses and the motivations for its implementation. It highlights the groundbreaking potential of Generative AI and the importance of swift adaptation. A key focus of this course is the exploration of how CEOs can use GenAI as a strategic thought partner, emphasizing critical thinking and providing practical exercises. The course concludes by explaining how Generative AI works, including the training of large language models and their capabilities and limitations.

What's included

20 videos9 readings2 assignments3 discussion prompts1 ungraded lab

20 videosTotal 141 minutes

Welcome to the Specialization9 minutes
The role of CEO4 minutes
Why GenAI matters to CEOs (Andrew Ng, Coursera)5 minutes
Adapting to GenAI as a business7 minutes
GenAI is a "now game" (Hayden Brown, Upwork)7 minutes
The risk of adopting GenAI too slowly6 minutes
Adapting to GenAI as CEO8 minutes
Why CEOs who don't use GenAI will fall behind5 minutes
Setting up your GenAI playground9 minutes
Using GenAI for basic queries12 minutes
Using GenAI as your "Thought Partner" (part 1)7 minutes
Using GenAI as your "Thought Partner" (part 2)12 minutes
Your role as a critical thinker with GenAI5 minutes
Welcome our guest experts2 minutes
How Generative AI works8 minutes
DeepLearning.AI
AI is a general purpose technology7 minutes
DeepLearning.AI
What LLMs can and cannot do11 minutes
DeepLearning.AI
Generative AI is Not a Source of Facts7 minutes
Vanderbilt University
Should you train your own GenAI models? (Steve Jarrett , Orange)10 minutes
Course wrap-up2 minutes

9 readingsTotal 72 minutes

Course syllabus5 minutes
How to be successful in this course3 minutes
A CEO Guide to the AI Revolution (from BCG)10 minutes
CEO toolkit: Sample outline to kick off your GenAI team5 minutes
"How People Can Create—and Destroy—Value with GenAI"10 minutes
Writing effective prompts10 minutes
A visual guide to how LLMs work9 minutes
Intel's look into the future of Generative AI10 minutes
Navigating Generative AI for Leaders10 minutes

2 assignmentsTotal 20 minutes

The new frontier of Generative AI10 minutes
Use GenAI as your Thought Partner10 minutes

3 discussion promptsTotal 20 minutes

Meet and greet5 minutes
Your initial thoughts on GenAI7 minutes
How do you use generative AI today?8 minutes

1 ungraded labTotal 15 minutes

CEO toolkit: Use GenAI as a "Thought Partner"15 minutes

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Instructor

Instructor ratings

(34 ratings)

Jeff Maggioncalda, Coursera CEO

17 Courses96,337 learners

Offered by

Coursera

With content from

DeepLearning.AI

Vanderbilt University

Learner reviews

5 stars
84.61%
4 stars
13.28%
3 stars
2.09%
2 stars
0%
1 star
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Showing 3 of 143

Reviewed on Apr 23, 2024

Excellent explanation with a lot of practices cases

Reviewed on Jan 26, 2025

Ideal for grasping the basics of Gen AI, this content is straightforward and easy to follow. It includes excellent real-life examples and offers a hands-on approach.

Reviewed on Feb 25, 2024

A course for CEOs written and hosted by a CEO is a very nice touch and made the content and examples extremely relevant.

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