Como un mercadólogo, tenemos claro que nuestra función principal en las empresas es identificar las necesidades del mercado y con base en ellas establecer estrategias de compra – venta que causen impacto y satisfagan las necesidades de los consumidores. Éste es un reto importante, pero además de ser creativos en la definición de estas estrategias, tenemos que tener en cuenta el desarrollo que a través de los últimos años ha tenido el Internet y atrás de él las redes sociales. Es por ello que hay que estar conscientes de la importancia que las redes van teniendo y cómo pueden ayudar a la promoción de los productos y servicios que como proveedor estamos ofreciendo.
Las redes sociales en acción
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Las redes sociales en acción
This course is part of Marketing con Redes Sociales Specialization
Instructors: José Antonio Cano Chambonnet
26,836 already enrolled
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Gain insight into a topic and learn the fundamentals.
763 reviews
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Skills you'll gain
- Social Media
- Performance Measurement
- Goal Setting
- Social Media Strategy
- Social Media Analytics
- Content Performance Analysis
- Resource Management
- Social Media Content
- Resource Allocation
- Digital Media Strategy
- Marketing Strategies
- Social Media Management
- Social Media Campaigns
- Marketing
- Drive Engagement
- Key Performance Indicators (KPIs)
- Active Listening
- Social Media Marketing
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Assessments
16 assignments
Taught in Spanish
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This course is part of the Marketing con Redes Sociales Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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Tecnológico de Monterrey
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Showing 3 of 763
DC
Reviewed on Dec 21, 2020
Mucho muy importante toda la información brindada, un curso super completo y con un gran profesionalismo por parte del tutor, así como los contenidos eran muy claros e interesantes.
DC
Reviewed on Nov 7, 2020
Excelente Curso, debería llamarse Introducción al MARKETING DIGITAL ,esta muy bien elaborado y es complementario con Community Management, gracias a HIAS y ACNUR por la capacitación.
AC
Reviewed on Jan 26, 2022
Excelente curso, te enseña muchas herramientas que desconocemos en el momento se llevar nuestras redes sociales . contenido bastante practico.
