This course is a must do if you want to have your basics right for Marketing in Digital World. The content and assessment are structured and informative.

I love the idea of co creation and the evolution of 3D printers. This coarse aggregate a lot to my formation as a marketing and advertising professional.

Amazing course , the lecturer have a very good presentation, i've learnt many things, almost this the best source form me to understand the 4ps strategy

Excellent course and i gain digital marketing knowledge that will help be in future. Recommend for any student. Well explained with practical examples.

Professor Aric Rindfleisch delivery of the content is simple and easy to understand with the support of University of Illinois on the Coursera platform.

Me encanta, aprendí muchísimo sobre otras empresas, estrategias, abrió mi mente a pensar y aplicar los nuevos conocimientos a mi trabajo. Lo recomiendo.

Excellent Instructions and Amazing teaching method. I enjoyed a lot here and i will prefer this course to anyone who want to learn new things. Thank you

It offers a fantastic course outline. I have learnt a lot. Highly recommended for those who want to learn some existing aspect of digital marketing mix.

Excellent course. Really enjoyed and learned from real-life cases about the 4Ps and the strategies that the firms follow with the help of digital tools.

Thank you a lot, Aric Rindfleisch and University of Illinois for being helpful to get improved my knowledge and enhanced my interest in marketing field!

Excellent blend of a case study based approach and theory. I am thankful to Professor Aric for giving a new perspective to Marketing in a Digital World.

Its a great course .Anyone who wants hand on experience on Marketing concepts should opt for this course. Great assignments and the faculty is awesome!!

Really enjoyed the course and learned a lot. Well structured, with in-depth content supported by great examples, I could easily understand the concepts.

I am new to this kind of Course. This is very Excellent, and I am happy to share with you. I hope this enhances my ability to new world in a better way.

This course was an excellent beginning for the hole specialization. It was organized systematically and really interested me to continue and finish it.

Thank you very much for providing us this platform of learning and explaining the topics so well. I am glad to learn from here about digital marketing.

Very thoughtful course. Had the best insight on all trending digital tools also with good world known company examples. Very good case studies as well.

extremely, awesome and meaningful course and very organised open creative content, I am looking forward to pursue sequential specialization courses. :)

Phenomenal and Insightful course! A juxtaposition of traditional marketing concepts with the digital one gives one a comprehensive learning experience,

This course helping understading more about Marketing in a digital in industry 4.0. I will learn more if I have time. Thanks for contact and sharing.

An excellent and interesting course that filled in gaps in my knowledge of marketing and introduced some really cool concepts. Aric is a great teacher.

Excellent intorduction to Digital Marketing. All the elements studied were more than interesting and essential. Looking forward for the other courses!

It was a great pleasure to be a part of this course! I learn a lot and hopefully would be able to apply all those learnings for my career advancement.

Very nice and useful experience. Case study's that are interesting and assignments that makes you think about pros and cons of some business strategy.

It was an unexpected beginning but full of very productive understanding of the marketing and the case studies, i would recommend anyone this course!!