El curso de Digital Marketing for E-commerce te permitirá conocer las claves principales para desarrollar una estrategia de marketing digital aplicada a tu proyecto online. De esta forma podrás generar mayor visibilidad a tu propuesta y conseguir mejores resultados.
Marketing digital para E-commerce
Instructor: Martín Ramos Monso
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(198 reviews)
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What you'll learn
Conocer los principales conceptos del marketing digital para llevar a cabo un emprendimiento y conseguir resultados efectivos.
Dominar las principales herramientas para que tus proyectos tengan un alto crecimiento y desarrollo.
Desarrollar una estrategia de marketing digital para aplicar a tu proyecto online, generando una mayor visibilidad y permanencia en el tiempo.
Skills you'll gain
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There are 4 modules in this course
En esta semana, vamos a realizar una introducción general al marketing digital, qué es y para qué sirve, cuál es la situación de nuestro proyecto, cuáles son nuestros objetivos y quiénes son nuestros clientes. Esto nos permitirá conocer más de nuestro proyecto para luego poder enfocarlo en la estrategia adecuada.
What's included
5 videos6 readings5 assignments4 discussion prompts
En este módulo, conoceremos las principales estrategias de marketing digital utilizadas en el mundo que podremos aplicar a nuestros proyectos.
What's included
3 videos3 readings4 assignments1 discussion prompt
Este módulo se centrará en la definición de nuestras estrategias y en la elaboración del plan de marketing digital.
What's included
3 videos3 readings4 assignments1 discussion prompt
En este módulo conoceremos las principales formas de medir los resultados de las estrategias ejecutadas, para producir reportes y, por sobre todo, aprender de la experiencia para realizar los ajustes que se requieran.
What's included
4 videos3 readings5 assignments1 discussion prompt
Instructor
Offered by
Recommended if you're interested in Business Strategy
University of Illinois Urbana-Champaign
Queen Mary University of London
Fundação Instituto de Administração
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Reviewed on Aug 8, 2022
Me parecio muy interesante, solo incluiria mayor cantidad de videos/clases mostrando utilizacion de herramientas en vivo. Es interesante el material escrito pero el oral es escaso.
Reviewed on Oct 29, 2022
Es un curso que aporta la información básica pero necesaria para empezar a adentrarse en el mundo del Marketing Digital. Me ha servido mucho la experiencia de haberlo realizado.
Reviewed on Jun 2, 2022
Buen curso, los aspectos generales del Marketing Digital se encuentran bien explicados y con lecturas interesantes.
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