The course titled "Launching Your Online Business: Strategies for Success" is designed to provide practical and foundational guidance for turning entrepreneurial ambitions into digital realities. This comprehensive program offers a step-by-step roadmap for successfully inaugurating a thriving online business. The curriculum encompasses crucial aspects such as business planning, fundamental online operations, and the basics of digital marketing. Participants will gain insight into the process of crafting a compelling business model, effectively managing e-commerce platforms, and delivering exceptional customer support. Throughout the course, attendees will have the opportunity to apply essential strategies tailored to excel within the competitive online landscape.
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Recommended experience
What you'll learn
Develop a robust business plan tailored to the unique demands of online enterprises.
Assess and choose the most suitable business model for their digital ventures.
Implement pragmatic digital marketing tactics to augment visibility and drive sales.
Proficiently handle essential online operations, including payment processing, shipping logistics, and customer service.
Details to know
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6 assignments
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There is 1 module in this course
This course covers practical and fundamental steps to convert business aspirations into digital reality. We present a roadmap to launch a thriving online business. The course includes essential business planning, basic online operations, and fundamentals of digital marketing. Learners will understand the process of creating a compelling business model to manage e-commerce platforms and customer support.
What's included
22 videos6 readings6 assignments
Instructor
Offered by
Recommended if you're interested in Entrepreneurship
Coursera Instructor Network
University of California, Irvine
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Frequently asked questions
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