“What gets measured gets done” If we measure something, we are more likely to do it. This idea is important for people who work in business. They learn that the main problem is not deciding what to measure but figuring out how to measure it. After measuring, they still need to decide how to judge the results (the "metric") and how to track if a new product is successful over time (KPIs). This is a key concern for everyone in business because picking the wrong thing to measure can cause a business to fail.
Introduction to KPIs: Measuring Success in Business
Introduction to KPIs: Measuring Success in Business
Instructor: Manish Gupta
1,800 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.5
(31 reviews)
Beginner level
Recommended experience
2 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Explain the importance of KPIs in achieving organizational goals.
Identify the right KPIs for different business units and objectives.
Implement KPIs within your business framework, employing best practices for data collection and analysis to drive improvement.
Assess the impact of KPI-driven strategies on business performance, using data to iterate and enhance business processes.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
1 assignment
Taught in English
See how employees at top companies are mastering in-demand skills
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There is 1 module in this course
“What gets measured gets done” If we measure something, we are more likely to do it. This idea is important for people who work in business. They learn that the main problem is not deciding what to measure but figuring out how to measure it. After measuring, they still need to decide how to judge the results (the "metric") and how to track if a new product is successful over time (KPIs).
What's included
13 videos4 readings1 assignment3 discussion prompts
Instructor
Instructor ratings
4.4 (12 ratings)11 Courses16,830 learners
Offered by
Recommended if you're interested in Business Strategy
University of Illinois Urbana-Champaign
Simplilearn
Macquarie University
Starweaver
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
4.5
31 reviews
- 5 stars
67.74%
- 4 stars
16.12%
- 3 stars
12.90%
- 2 stars
0%
- 1 star
3.22%
Showing 3 of 31
YW
4
Reviewed on Jul 11, 2024
This course provides in-depth insights into KPI measurement and equips me with the skills to set up effective KPIs for my company and coworkers.
New to Business Strategy? Start here.
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
You will be eligible for a full refund until two weeks after your payment date, or (for courses that have just launched) until two weeks after the first session of the course begins, whichever is later. You cannot receive a refund once you’ve earned a Course Certificate, even if you complete the course within the two-week refund period. See our full refund policy.