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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
30,268 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

JG

Aug 26, 2022

A very insightful lesson in E commerce and digital marketing. It provided me with the terms and tools I needed to understand what my businees or company needs to generate sales and keep customers.

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6776 - 6800 of 7,063 Reviews for Foundations of Digital Marketing and E-commerce

By sandla p

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Jun 7, 2025

usefull

By Jassem A

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Mar 10, 2025

Amazing

By Harshit V

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Oct 16, 2024

Amazing

By Vasu I

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Apr 5, 2024

Good 😊

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Feb 26, 2023

AMAZING

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Apr 14, 2025

gostei

By Ali s

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Mar 12, 2025

ممتازة

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Jan 3, 2025

V good

By Jack H

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Dec 9, 2024

no bad

By ravi s

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Aug 1, 2024

thanks

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Jul 21, 2024

Thanks

By Khan Z

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Jun 30, 2024

thanks

By Mayank S

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Jul 24, 2023

Great!

By Benitez M F

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Sep 15, 2025

bueno

By sohan l s

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Dec 27, 2024

Great

By Omaia Y H a A

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Jan 27, 2024

Omaia

By Anh T B

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Oct 27, 2023

great

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May 13, 2023

great

By valleti y

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Oct 18, 2022

NICE

By Javeed I

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Sep 27, 2022

good

By Ru D

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Sep 23, 2022

good

By VIVEK M

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Nov 5, 2025

good

By arpit s

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Oct 24, 2025

Good

By Chetankumar M

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Aug 30, 2025

good

By Sowmitro H B

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Aug 29, 2025

nice