Artificial Intelligence (AI) has become an integral part of our daily lives. However, its omnipresence brings forth complex ethical issues revolving around safety, intellectual property, privacy, and responsible use. This introductory course aims to provide a comprehensive overview of these issues, fostering constructive discussions and exploration of ethical AI principles, challenges, and best practices while experimenting with tools and prompting new ways to generate content.
The goal of the course is to inspire learners to use AI responsibly, delving into AI essentials, ethical implications, and real-world applications. Through case studies, practical exercises, and engaging forum discussions, students will sharpen their critical thinking skills and effectively navigate the ethical complexities of generative AI by exploring new tools and their applications.
Aims of the course
To comprehend the fundamental concepts and principles of ethical AI.
To critically analyse the ethical implications of AI technologies on individuals and communities.
To explore real-world examples highlighting ethical challenges in AI applications.
To discuss and develop strategies for promoting fairness, transparency, and accountability in the AI rapidly evolving scenario.
To gain insights into diverse perspectives on AI ethics and how to responsibly use AI tools.
This module aims to lay the groundwork for understanding the historical context and evolution of AI and ethics. The module explores the definitions of AI, Machine Learning, and related technologies, setting the stage for a deep dive into the ethical dimensions of AI.
What's included
3 videos2 readings1 assignment1 discussion prompt
Show info about module content
3 videos•Total 21 minutes
Welcome to the course •2 minutes
Welcome to module 1•2 minutes
Introduction to ethical AI•17 minutes
2 readings•Total 40 minutes
Course outline •10 minutes
Further reading on this week's topics•30 minutes
1 assignment•Total 10 minutes
Module 1 knowledge check •10 minutes
1 discussion prompt•Total 10 minutes
Introductions•10 minutes
Module 2 - Key principles of ethical AI
Module 2•1 hour to complete
Module details
Module 2 aims to deepen the understanding of the key principles of Ethical AI, focusing on fairness, accountability, transparency, safety, and privacy in AI systems. The module also delves into the ethical decision-making processes inherent in AI.
What's included
2 videos1 reading1 assignment
Show info about module content
2 videos•Total 26 minutes
Welcome to module 2 •1 minute
Key principles of ethical AI File•24 minutes
1 reading•Total 30 minutes
Further reading on this week's topics•30 minutes
1 assignment•Total 10 minutes
Module 2 knowledge check •10 minutes
Module 3 - AI tools discovery
Module 3•1 hour to complete
Module details
In module 3 the focus is on delving into AI tools for text and image generation, understanding their functionalities, and guiding participants in choosing the right tool based on specific goals. The module includes an activity where students create a personal repository of AI tools and rank them based on ethical and effective criteria.
What's included
2 videos1 reading1 assignment
Show info about module content
2 videos•Total 30 minutes
Welcome to module 3•2 minutes
AI tools discovery•28 minutes
1 reading•Total 10 minutes
Further reading on this week's topics•10 minutes
1 assignment•Total 10 minutes
Module 3 knowledge check •10 minutes
Module 4 - Ethical prompt engineering
Module 4•1 hour to complete
Module details
Module 4 is dedicated to shedding light on case studies that demonstrate the ethical application of different prompts, offering participants insights into employing user-centred approaches to create inclusive, accessible, and useful content.
What's included
2 videos1 reading1 assignment
Show info about module content
2 videos•Total 28 minutes
Welcome to module 4•2 minutes
Ethical Prompt Engineering•27 minutes
1 reading•Total 10 minutes
Further reading on this week's topics•10 minutes
1 assignment•Total 10 minutes
Module 4 knowledge check •10 minutes
Module 5 - Living with AI: challenges and opportunities
Module 5•1 hour to complete
Module details
Module 5 is dedicated to navigating the landscape of AI challenges and opportunities. It aims to explore the potential of AI for creating new job opportunities, enhancing efficiency, and preparing individuals for a career in a world increasingly shaped by AI systems.
What's included
2 videos1 reading2 assignments1 discussion prompt
Show info about module content
2 videos•Total 33 minutes
Welcome to Module 5•2 minutes
Living with AI•31 minutes
1 reading•Total 10 minutes
Further reading on this week's topics•10 minutes
2 assignments•Total 20 minutes
Module 5 knowledge check •10 minutes
Wrap up quiz •10 minutes
1 discussion prompt•Total 10 minutes
Feedback and reflections•10 minutes
Instructors
Instructor ratings
Instructor ratings
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
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Learner since 2020
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Learner since 2021
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Learner reviews
4.7
47 reviews
5 stars
83.33%
4 stars
12.50%
3 stars
2.08%
2 stars
0%
1 star
2.08%
Showing 3 of 47
A
AL
4·
Reviewed on Jan 31, 2026
This course focuses on generative AI. I liked the focus on ethics in creating and prompting AI models. Enjoyed the sessions with the AI coach to review the module content.
A
AK
4·
Reviewed on Mar 15, 2026
The instructor had a sleepy voice and kept 20 minute long videos in one go; other than that the course was comprehensive.
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To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.