Chevron Left
Back to Effective Sales – An Overview

Learner Reviews & Feedback for Effective Sales – An Overview by Fundação Instituto de Administração

4.6
stars
260 ratings

About the Course

Welcome to Strategic Sales Management specialization. This specialization course focus on providing conceptual and practical guidance on sales planning and management. The development of the specialization goes through the different phases of the sales planning process, keeping attention on the connection to the strategy of the company. Concepts discussed in this specialization aim to support the analyses on how to plan sales in alignment with the strategic guidelines of the company. The sales functions are discussed with models and frameworks that support the planning process, which includes assumptions regarding the strategic guidelines, such as aggregate revenue targets, company’s earnings, and expected cash flow from the company’s operations. These variables are all related to the strategy of the company. The target audience of this specialization include professionals with some experience in sales, they might have been promoted to a managing position recently, or they have plans to improve their expertise in the sales area to apply to more challenging positions in the future. Prerequisite for this specialization is general knowledge of business concepts, models, and tools. Professionals who have concluded undergraduate courses of business administration, and also of different areas of knowledge, such as engineering, economics, accounting, and social sciences. It’s also important to emphasize that sales involve a broad range of areas, there are products and services related to agriculture, petrochemical, automobile, aeronautics, chemical, pharmaceutical, medical, insurance, education, retail, and consulting industries, just to mention some examples. That means sales professionals are from all sectors. Therefore, learners of different academic backgrounds may benefit from doing this specialization, which is structured to support sales planning and management from a methodological standpoint. And this approach applies to a diverse range of sectors. The primary learning outcome of this specialization is the improvement of the sales planning and management competencies and skills, by providing a set of concepts, models, tools, and techniques to support the development of the sales plan structure, which will support the sale plan development....

Top reviews

LL

Aug 15, 2023

This course is insightful and organised in a very interesting way. The modules are fun and yet deliver beyond expectations. The industry expects interviews are amazing and eye opening.

ON

Apr 13, 2020

Am very pleased with all the selling skills i have acquired from this course and i can proudly say that i feel more confident to embark on my sales career

Filter by:

51 - 75 of 82 Reviews for Effective Sales – An Overview

By Abdulrahman H A

•

Jun 15, 2020

Wonderful and

By Nirmalkumar A

•

Jul 3, 2019

Good learning

By Amos I

•

Sep 30, 2024

Great course

By Anas A

•

Mar 18, 2019

nice course

By Fabio d S D F

•

Jun 29, 2020

Very Good!

By Cristiane A d O S

•

Feb 2, 2018

Excellent!

By A.M C N A

•

Jun 23, 2020

Excellent

By Duong T N H

•

Mar 13, 2020

very good

By ALI L K Q

•

Sep 4, 2024

great

By Rimba S B

•

May 31, 2022

good

By Anamika

•

Sep 18, 2020

Nyc

By Angel R

•

Sep 6, 2024

El tema en general es interesante y uno aprende nuevos conocimientos. Pero en el momento de la evaluaciones de las tareas pares, Nadie te lo evalúa, ningún compañero. Por lo que tu esfuerzo, lectura, tareas queda en la nada. Es muy frustrante y decepciona.

By Hermano H C d S

•

Jul 20, 2020

The overview were good and i learned quite well, mainly from the interviews, listen their points and experiences is a difference, but i feel a little frustrated when i see the professors reading the texts, it's kind robotic.

By Deleted A

•

Jun 30, 2021

I sat through week 1, but the topics to me are feeling so theory oriented , they have tried to do a great job make it interesting. Then it gets to you, a bit too much for strategy, not sure I will continue.

By maxime A

•

May 3, 2020

The transcript is missing sometimes and also so infographics related to the course. The content is very good and even better when used to solve the given business case.

By Shawn C

•

May 10, 2018

"overview" is an exact word cuz the brief instruction method is the main contents in this course, hope next session will be more case analysis to help us to use.

By Angela J

•

Jun 17, 2019

The English can be a bit hard to follow in the videos sometimes, but overall a very effective intro level sales and strategy course for managers

By Stephany F d B B

•

Apr 21, 2020

Great information, but videos can sometimes become very long and boring. Some teachers don't even try to make the content more pleasing.

By Guardigli G

•

May 5, 2020

very well down and structured.

readings and material are well connected and applicable to real life cases.

By Rabindra A

•

Apr 17, 2020

Great course! has to rewind videos a lot because of language tone but very good content

By Sean

•

Jan 24, 2019

Very cool course I enjoyed it and was able to use what i learnt in my job

By Ronaldo J

•

Apr 3, 2018

Good course, for beginners and mid-level sales professionals

By Ricardo M

•

Apr 2, 2024

fantastic when it comes to refreshing your knowledge!!

By Tamim S A

•

Jun 15, 2020

great course

By Cuauhtémoc G C

•

Aug 28, 2020

Very redundant, boring at times. It has useful information though. It is just difficult to keep up with so much repetition and sales theory. I do not care much about the schools of thought in sales and the history of sales. I want to be a topnotch Sales Manager or Sales Director!