Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.

Duke University

Behavioral Finance

Emma Rasiel
John Forlines III

Instructors: Emma Rasiel

172,839 already enrolled

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
4.4

(4,141 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 5 hours
Learn at your own pace
96%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.4

(4,141 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 5 hours
Learn at your own pace
96%
Most learners liked this course

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There are 3 modules in this course

Welcome to the course! In this first week, we'll look at the classical economic model of consumer choice, which assumes that all of the decisions that we make are sensible, or “rational.” Once we have examined the underlying theory of how people should behave (especially around financial decisions), we will move on to examine how people do behave. We will focus in particular on situations in which we are most inclined to make decisions that appear to defy rational choice axioms.

What's included

5 videos4 readings1 assignment

Welcome to the second week. In this session, we will discover how our minds are inclined to distort probabilities, and either underestimate or overestimate the likelihood of certain outcomes. We’ll also learn about “heuristic-driven bias”: the tendency to use rules of thumb that simplify the process of making decisions, but can also lead to predictable errors. These biases negatively affect our decision-making far more than we might expect; especially when the outcome of the decision has great significance for us.

What's included

8 videos6 readings1 assignment

In the final week of the course, we will see multiple examples of how mental heuristics can lead us to make predictably sub-optimal financial decisions, both individually and across the entire financial markets. We will also discuss the many ways in which you can now improve your financial decision-making because of your deeper understanding of the innate biases that have tripped you up in the past!

What's included

2 videos2 readings1 assignment

Instructors

Instructor ratings
4.5 (939 ratings)
Emma Rasiel
Duke University
1 Course172,839 learners

Offered by

Duke University

Recommended if you're interested in Finance

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

Learner reviews

Showing 3 of 4141

4.4

4,141 reviews

  • 5 stars

    62.33%

  • 4 stars

    25.41%

  • 3 stars

    8.05%

  • 2 stars

    2.38%

  • 1 star

    1.80%

SS
4

Reviewed on Apr 1, 2021

GR
4

Reviewed on Jan 7, 2020

LC
4

Reviewed on Oct 28, 2022

New to Finance? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions