Yale University
Les médias numériques pour améliorer les résultats de santé
Yale University

Les médias numériques pour améliorer les résultats de santé

Saad Omer

Instructor: Saad Omer

Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

16 hours to complete
3 weeks at 5 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

16 hours to complete
3 weeks at 5 hours a week
Flexible schedule
Learn at your own pace

Details to know

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Assessments

5 assignments

Taught in French

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There are 5 modules in this course

L’approche comportementale constitue la base sur laquelle repose la stratégie des campagnes futures. Les participants seront invités à utiliser ce module pour élaborer des idées de campagne qu’ils pourront suivre pendant le reste du cours.

What's included

8 videos4 readings1 assignment1 peer review1 discussion prompt

Comprendre les éléments clés à prendre en compte pour élaborer une stratégie de communication en matière de santé à l’intention d’un public cible déterminé.

What's included

13 videos5 readings1 assignment1 peer review1 discussion prompt

Aperçu du contenu le plus performant basé sur les normes de l’industrie - actifs organiques et planifiés - lié aux bonnes pratiques pour concevoir des visuels de campagnes de santé en ligne.

What's included

13 videos9 readings1 peer review

Découvrez comment concevoir votre stratégie de communication numérique avec un impact maximal tout en respectant votre budget et comment renforcer votre confiance pour lancer votre stratégie de campagne !

What's included

10 videos6 readings1 assignment1 peer review1 discussion prompt

Mise en place d’objectifs tangibles et d’indicateurs clés de performance pour les campagnes de communication pour les changements sociaux et comportementaux (CCSC) dans le monde réel.

What's included

11 videos4 readings2 assignments

Instructor

Saad Omer
Yale University
10 Courses13,409 learners

Offered by

Yale University

Recommended if you're interested in Public Health

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