في ظل احتدام التنافس وتعدد المتغيرات التي تطرأ على الأسواق، أصبحت تجربة العملاء وطرق زيادة قيمة المنتج (Customer Experience and Value Creation) من أهم عناصر تفوق المؤسسات وأهم أسباب استمراريتها، مما ترتب عليه سعي واجتهاد الشركات كي تخلق ميزة تنافسية لمنتجاتها، وذلك من خلال تقديم قيمة أكبر للعملاء ومحاولة تقديم تجارب متميزة عند استخدام العملاء لكل منتج من المنتجات.
تجربة العملاء وخلق القيمة
Gain insight into a topic and learn the fundamentals.
5.0
(89 reviews)
Beginner level
Recommended experience
1 hour to complete
Flexible schedule
Learn at your own pace
Skills you'll gain
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Assessments
7 assignments
Taught in Arabic
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There is 1 module in this course
ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: التعرف على عوامل زيادة القيمة، شرح تكلفة دورة الحياة وقيمة العملاء، فهم التعاون الجماعي وتجميع المصادر، فهم المقصود بتجربة العملاء الإجمالية.
What's included
10 videos1 reading7 assignments1 discussion prompt
Instructor
Instructor ratings
4.9 (19 ratings)
Offered by
Recommended if you're interested in Marketing
Alfaisal University | KLD
Alfaisal University | KLD
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