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Crisis Communications

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Crisis Communications

This course is part of Communicating with Presence Specialization

Instructors: Yago De la Cierva

3,316 already enrolled

Included with

Learn more

3 modules

Gain insight into a topic and learn the fundamentals.

78 reviews

Beginner level

Recommended experience

7 hours to complete

Flexible schedule

Learn at your own pace

3 modules

Gain insight into a topic and learn the fundamentals.

78 reviews

Beginner level

Recommended experience

7 hours to complete

Flexible schedule

Learn at your own pace

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 assignments

Taught in English

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Build your subject-matter expertise

This course is part of the Communicating with Presence Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There are 3 modules in this course

This Crisis Communications course equips professionals with essential skills to navigate and effectively manage crisis situations through strategic communication and interviews. Learn to identify crisis types, develop tailored response strategies, craft impactful messages, and handle media inquiries with confidence. Upon completion, you'll be able to protect your organization's reputation and maintain stakeholder trust during challenging times. Ideal for professionals in business, marketing, and public relations.

Module details

Upon completion of this module, learners will be able to recognise the unique characteristics of different crises and how to respond accordingly.

What's included

6 videos1 reading1 assignment

6 videosTotal 24 minutes

Crisis Communications Introduction2 minutes
Six Principles on Crisis Management8 minutes
Convene the Crisis Team2 minutes
Decide the Strategy6 minutes
The Structure of the Corporate Response6 minutes
Crisis Communications Conclusion1 minute

1 readingTotal 5 minutes

Get help and meet other learners. Join your Community!5 minutes

1 assignmentTotal 180 minutes

Single Choice Q180 minutes

Upon completion of this module, learners will have discovered how to apply personal ethical rules to facilitate relationships between journalist and corporate communicators.

What's included

4 videos2 assignments

As our specialization draws to a close, we say goodbye. We have explored persuasive communications, the role of the media, and crisis management, enhancing our understanding of effective communication. With gratitude for the knowledge gained, we embark on new journeys, equipped with skills to navigate the complexities of communication.

What's included

1 video

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Instructor ratings

(23 ratings)

Yago De la Cierva

IESE Business School

3 Courses10,771 learners

Offered by

IESE Business School

Learner reviews

5 stars
80.76%
4 stars
15.38%
3 stars
1.28%
2 stars
0%
1 star
2.56%

Showing 3 of 78

Reviewed on May 30, 2024

The videos are simple and easy to understand. I enjoyed every bit of it.

Reviewed on Jul 17, 2024

The course was so detailed and gave me more information than I thought I would get.

Reviewed on Jan 2, 2024

A very interesting course and very well presented , however the course was let down by the course certificate which to say the least appears amateurish ,it looks like someone has photo shopped it.

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