أدى التطور السريع في مجالات العصر الحالي كلها إلى جعل المنافسة (Competition) محل اهتمام الأفراد والشركات والمؤسسات، وقد أصبحت المنافسة (Competition) المحتدمة بين الشركات في مجالات الأعمال هي الحافز الأساسي للابتكار والإبداع، لتحقيق ميزة تنافسية (Competitive Advantage) تتفوق بها الشركة على منافسيها (Competitors).
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6 assignments
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There is 1 module in this course
ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: فهم كيفية توظيف المعرفة كمصدر لتحقيق الميزة التنافسية، التعرف على العوامل المتوقف عليها مفهوم الميزة التنافسية المستدامة، التعرف على الميزة التنافسية المستدامة، شرح العوامل المحددة للميزة التنافسية.
What's included
10 videos1 reading6 assignments1 discussion prompt
Instructor
Offered by
Recommended if you're interested in Marketing
Alfaisal University | KLD
Coursera Project Network
HubSpot Academy
Alfaisal University | KLD
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