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There is 1 module in this course
Stop the scroll and capture your audience’s attention. Craft Canva Tiles is an intermediate course for marketers and creators who want to produce engaging, on-brand social media content that gets results. You will move beyond theory and learn the essential, hands-on skills needed to pair persuasive copy with eye-catching visuals, turning your ideas into ready-to-publish assets.
This course shows you how to write copy with a clear call-to-action, a consistent brand voice, and genuine audience relevance, drawing inspiration from the unique messaging of brands like Oatly and the gentle guidance of Headspace. You will then translate those principles into visuals, learning to use Canva templates to create professional, branded graphics efficiently. We'll look at how Airbnb masters visual storytelling and how Canva itself has built a content empire. The course culminates in a hands-on project where you will design a branded Instagram tile and write the perfect caption, giving you a complete, practical workflow for creating content that is not only beautiful but effective.
This module provides a complete workflow for creating standout social media content. Learners will first discover the core principles of engaging copy and see how a strong brand voice can drive success. They will then learn how to translate brand identity into compelling visuals using Canva templates. The module combines conceptual understanding with practical, hands-on application, culminating in a final project where learners produce a finished, on-brand social media asset ready for review.
What's included
3 videos2 readings2 assignments
Show info about module content
3 videos•Total 17 minutes
The Power of Personality: How Oatly Built an Empire•5 minutes
The Perfect Pair: Where Copy Meets Design•5 minutes
Your First Instagram Post: Designing in Canva•7 minutes
2 readings•Total 16 minutes
The Three Pillars of Persuasive Copy•8 minutes
Designing for Recognition: Visuals that Tell a Story•8 minutes
2 assignments•Total 50 minutes
Hands-On Learning: Design and Write a Social Media Post•20 minutes
Submit Your Social Media Asset•30 minutes
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When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.