Conduct UX Research and Test Early Concepts is the fourth course in a certificate program that will equip you with the skills you need to apply to entry-level jobs in user experience (UX) design. In this course, you will learn how to plan and conduct a usability study to gather feedback about designs. Then, you will modify your low-fidelity designs based on insights from your research.
Conduct UX Research and Test Early Concepts
Conduct UX Research and Test Early Concepts
This course is part of Google UX Design Professional Certificate
Instructor: Google Career Certificates
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Gain insight into a topic and learn the fundamentals.
4.8
(5,563 reviews)
Beginner level
No prior experience required
Flexible schedule
Approx. 20 hours
Learn at your own pace
98%
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What you'll learn
Plan and conduct moderated and unmoderated usability studies.
Synthesize observations from usability studies and come up with insights.
Share research methodology and insights using persuasive presentation skills.
Modify low-fidelity designs based on research insights.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
17 quizzes, 2 assignments
Taught in English
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This course is part of the Google UX Design Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Google
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Share it on social media and in your performance review
There are 4 modules in this course
Learn how to plan a UX research study! There are seven elements that your plan should include: the project background, research goals, research questions, key performance indicators, methodology, participants, and the script or questions you’ll ask participants. You'll explore each of these elements in detail, and you'll create your own research plan to test the designs you developed in the previous course of the certificate program. You'll also learn how to respect user privacy and data when conducting UX research.
What's included
14 videos15 readings4 quizzes1 assignment1 plugin
Conducting research with participants to get feedback about your designs is critical. In this part of the course, you'll conduct a usability study, which is a research method that assesses how easy it is for participants to complete core tasks in a design. You'll also explore how to reduce bias and be inclusive when conducting usability studies. And, you'll take notes while observing participants in a usability study.
What's included
18 videos6 readings6 quizzes1 assignment
After you conduct a usability study, you'll have a ton of feedback from participants. In this part of the course, you'll analyze and synthesize all of the feedback from your research. You'll gather data and observations in one place, organize the data using an affinity diagram, find themes, and come up with actionable insights.
What's included
8 videos5 readings4 quizzes
It's time to let your hard work shine in the spotlight! You’re ready to share and promote the insights from your research. In this part of the course, you’ll learn techniques for presenting insights to various audiences, and you'll improve your presentation skills to grab your audience's attention. In addition, you'll iterate on your designs, which means making revisions to create new-and-improved designs, based on insights from your research.
What's included
9 videos9 readings3 quizzes1 plugin
Instructor
Instructor ratings
4.8 (1,741 ratings)Offered by
Recommended if you're interested in Design and Product
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RS
4
Reviewed on May 23, 2023
This part of the course was a bit slow comparing to other, but neat explanation by Jason and other googlers made me hold tight and complete this course successfully. Thanks Coursera & Google for this.
BK
5
Reviewed on Apr 20, 2024
All of the lectures and readings are very helpful, and teaches you about how to conduct a research and synthesize all of the things that you learnt when conducting research. I loveeee it!
MA
5
Reviewed on Jul 23, 2023
Amazing course!.... It has provided me the knowledge and skills I need to succeed in my chosen field. I'm confident that this course will help me reach my goals. Thanks for making this available!
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Frequently asked questions
User experience (UX) designers focus on the experience that users have while using products like websites, apps, and physical objects. UX designers make those everyday interactions useful, enjoyable, and accessible. The role of an entry-level UX designer might include coming up with ideas to address user problems, conducting research with users, and designing wireframes, mockups, and prototypes.
If you enjoy talking to and empathizing with people, drawing, thinking creatively, or paying attention to details, a job as a UX designer might be a good fit for you!
This course is the fourth of seven courses that will equip you with the skills you need to apply to entry-level jobs in user experience design. We recommend that you complete the first course of the Google UX Design Certificate (Foundations of User Experience (UX) Design), the second course (Start the UX Design Process: Empathize, Define, and Ideate), and the third course (Build Wireframes and Low-Fidelity Prototypes) before completing this fourth course of the program.
Alternatively, you should have experience conducting user research in order to empathize with user needs and determine specific user pain points. You also need to have the ability to create personas, user stories, and user journey maps, as well as draft problem statements and value propositions. You need to know how to create wireframes and low-fidelity prototypes on paper and in the design tool Figma. If you are unfamiliar with any of these topics, they are covered in earlier courses of the Google UX Design Certificate.
Figma and Adobe XD are the design tools taught in this certificate program. Spreadsheets, word processing applications, and presentation applications will also be used. Throughout the program, you will create a professional portfolio, using the platform of your choice, to showcase your UX design work.