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This course is Part 2 of the Social Norms, Social Change series. In this course, we will examine social change, the tools we may use to enact change, and put into practice all we have learned in Part 1. See Social Norms, Social Change Part I at this link: https://coursera.org/learn/norms
This course covers scripts and schemas, the cognitive structures in which social expectations are embedded, and their relationship with social norms. The course then examines the essentials of norm abandonment, including the relations between personal beliefs and social expectations. We will also evaluate existing intervention strategies, including legal reforms, information campaigns, economic incentives, and group deliberations. Finally, we look at a variety of tools policy makers may use to effect change, highlight the role of trendsetters in social change, and explore the conditions under which they can be successful. The course is a joint Penn-UNICEF project." Please see the following link for a 30% discount on the book that accompanies this course: https://global.oup.com/academic/product/9780190622053/?cc=us&lang=en&promocode=AAFLYG6
This course is "part 2" of Social Norms, Social Change and the lessons here are a continuation of the first course. This module covers scripts and schemas, the cognitive structures in which social expectations are embedded, and their relationship with social norms.
9 videos4 readings1 assignment1 discussion prompt
6 videos3 readings1 assignment1 discussion prompt
This module covers the essentials of norm abandonment, including the relations between personal beliefs and social expectations. It also evaluates existing intervention strategies, including legal reforms, information campaigns, economic incentives, and group deliberations.
13 videos2 assignments1 discussion prompt
This module covers trendsetters and their relations to social change. Who are trendsetters? What are their characteristics? How can we identify them? And how can we use them to bring about positive social change. This module also discusses the role of soap operas and edutainment in bringing about social change, how fictional characters and groups can act as trendsetters, and comparative advantages of edutainment interventions over traditional interventions.
10 videos2 assignments1 discussion prompt
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
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Reviewed on May 21, 2018
Great course to learn. I think my time that I spent for this course is worth. Thank you very much Cristina.
Reviewed on Nov 22, 2020
The course is well structured and informative. I would appreciate if I may get financial aid on social norms, social change II. Anticipating for a positive response.
Reviewed on Mar 28, 2023
VERY GOOD COURSE,CONTENT WAS VERY INFORMATIVE AND HAS BEEN PRESENTED BY INSTRUCTOR IN AVERY WELL ORGANISED AND EASY WAY.
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