This comprehensive Blogging course will equip you with essential skills to create, manage, and promote a successful blog. You’ll learn to choose the right platforms, develop engaging content, and implement promotion strategies to achieve measurable growth.
Blogging Course
New year. Big goals. Bigger savings. Unlock a year of unlimited access to learning with Coursera Plus for $199. Save now.
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
3 hours to complete
3 weeks at 1 hour a week
Flexible schedule
Learn at your own pace
What you'll learn
Understand blogging fundamentals to boost visibility
Choose and integrate platforms like WordPress
Create and manage high-quality blog content
Promote blogs and analyze performance effectively
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
January 2025
Assessments
1 assignment
Taught in English
See how employees at top companies are mastering in-demand skills
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 2 modules in this course
This Blogging course provides a complete journey to create, manage, and promote a successful blog. Learn blogging fundamentals, key components, and how to boost visibility and authority. Master platforms like WordPress, Blogger, and Wix, and integrate a blog into your existing website. Discover content creation methods, whether writing yourself, using content platforms, or hiring professional writers. Streamline your workflow with content calendar management. Boost your blog’s reach through promotion strategies, build a loyal readership with email lists, and enhance reader interaction. Refine your approach by analyzing blog performance to maximize impact. Perfect for aspiring bloggers, marketers, and business owners aiming to grow their online presence.
What's included
18 videos4 readings
This Blogging course provides a complete journey to create, manage, and promote a successful blog. Learn blogging fundamentals, key components, and how to boost visibility and authority. Master platforms like WordPress, Blogger, and Wix, and integrate a blog into your existing website. Discover content creation methods, whether writing yourself, using content platforms, or hiring professional writers. Streamline your workflow with content calendar management. Boost your blog’s reach through promotion strategies, build a loyal readership with email lists, and enhance reader interaction. Refine your approach by analyzing blog performance to maximize impact. Perfect for aspiring bloggers, marketers, and business owners aiming to grow their online presence.
What's included
1 assignment
Instructor
Offered by
Recommended if you're interested in Marketing
Commonwealth Education Trust
University of California San Diego
Johns Hopkins University
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
New to Marketing? Start here.
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
The best blogging course covers platform selection, content creation, SEO optimization, and promotion strategies. Look for courses that offer hands-on techniques for creating engaging content, boosting visibility, and driving audience growth.
You can learn blogging through online courses, tutorials, and guides. Focus on understanding blogging platforms, writing high-quality content, applying SEO techniques, and promoting your blog through social media and email marketing.
Blogging can be easy to start but requires consistent effort to maintain. With the right tools, strategies, and practice, anyone can create engaging content, optimize it for SEO, and grow their audience effectively.