Este curso utiliza un enfoque basado en la investigación para entender las fuentes de las ventajas competitivas en las compañias y otras organizaciones.
Administración Estratégica y Emprendedora
3 days left! Save on skills that make you shine with 40% off 3 months of Coursera Plus. Save now
Administración Estratégica y Emprendedora
Instructor: Doug E Thomas, Ph.D.
43,079 already enrolled
Included with
Gain insight into a topic and learn the fundamentals.
1,195 reviews
8 hours to complete
Flexible schedule
Learn at your own pace
98%
Most learners liked this course
Skills you'll gain
- Strategic Thinking
- Market Dynamics
- Business Strategy
- Competitive Analysis
- Market Opportunities
- Market Intelligence
- Resource Allocation
- Business Management
- Entrepreneurship
- Key Performance Indicators (KPIs)
- Competitive Intelligence
- Performance Measurement
- Organizational Strategy
- Innovation
- Business Metrics
- Corporate Strategy
- Strategic Planning
- Marketing
- Strategic Leadership
- Resource Management
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
6 assignments
Taught in Spanish
91% of learners achieved a positive career outcome
See how employees at top companies are mastering in-demand skills
There are 6 modules in this course
Instructor
Instructor ratings
(189 ratings)Offered by
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
- 5 stars
77.90%
- 4 stars
15.89%
- 3 stars
3.84%
- 2 stars
1.42%
- 1 star
0.92%
Showing 3 of 1195
MZ
Reviewed on Feb 27, 2018
El curso es muy claro, útil y con ejemplos que permite comprender mejor el tema tratado. En algunos videos no tiene buen audio pero con la transcripción no hay ningún inconveniente en seguir el tema.
LS
Reviewed on Nov 17, 2020
Extraordinario y muy profesional el curso, sobre todo el profesor es evidente que conoce del tema y sabe explicarlo muy bien a pesar de que su lengua natal no es el español.
MP
Reviewed on Aug 18, 2020
Muy bueno este curso, gracias al prof por explicar de manera tan sencilla y practica cada tema, los cuales son de gran utilidad para los negocios existentes o a emprender.
