Moramay López-Alonso is an associate professor of History at Rice University. She is an economic historian of Latin America, her research focus is the history of inequality and author of Measuring Up: A History of Living Standards in Mexico 1850-1950 (Stanford University Press 2012) winner of the 2013 Mexican History Book Prize awarded by the Conference in Latin American History with a forthcoming edition in Spanish Published by Fondo de Cultura Económica.