SAS
Machine Learning Rock Star – the End-to-End Practice Specialization
SAS

Machine Learning Rock Star – the End-to-End Practice Specialization

An End-to-End Guide to Leading and Launching ML. This expansive machine learning curriculum is accessible to business-level learners and yet vital to techies as well. It covers both the state-of-the-art techniques and the business-side best practices.

Eric Siegel

Instructor: Eric Siegel

10,135 already enrolled

Included with Coursera Plus

Get in-depth knowledge of a subject
4.8

(144 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.8

(144 reviews)

Beginner level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Lead ML: Manage or participate in the end-to-end implementation of machine learning

  • Apply ML: Identify the opportunities where machine learning can improve marketing, sales, financial credit scoring, insurance, fraud detection, and much more

  • Greenlight ML: Forecast the effectiveness of and scope the requirements for a machine learning project and then internally sell it to gain buy-in

  • Regulate ML: Manage ethical pitfalls, the risks to social justice that stem from machine learning – aka AI ethics

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from SAS
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

Specialization - 3 course series

What you'll learn

  • Participate in the deployment of machine learning

  • Identify potential machine learning deployments that will generate value for your organization

  • Report on the predictive performance of machine learning and the profit it generates

  • Understand the potential of machine learning and avoid the false promises of “artificial intelligence”

Skills you'll gain

Category: Predictive Analytics
Category: Ethics Of Artificial Intelligence
Category: Artificial Intelligence (AI)
Category: Data Science
Category: Machine Learning

What you'll learn

  • Apply ML: Identify opportunities where machine learning can improve marketing, sales, financial credit scoring, insurance, fraud detection, and more

  • Plan ML: Determine the way machine learning will be operationally integrated and deployed, and the staffing and data requirements to get there

  • Greenlight ML: Forecast the effectiveness of a machine learning project and then internally sell it, gaining buy-in from your colleagues

  • Lead ML: Manage a machine learning project, from the generation of predictive models to their launch

Skills you'll gain

Category: Predictive Analytics
Category: Artificial Intelligence (AI)
Category: Data Science
Category: Machine Learning
Category: Machine learning strategy and leadership

What you'll learn

  • Participate in the application of machine learning, helping select between and evaluate technical approaches

  • Interpret a predictive model for a manager or executive, explaining how it works and how well it predicts

  • Circumvent the most common technical pitfalls of machine learning

  • Screen a predictive model for bias against protected classes – aka AI ethics

Skills you'll gain

Category: Predictive Analytics
Category: Artificial Intelligence (AI)
Category: Data Science
Category: Machine Learning
Category: Machine Learning (ML) Algorithms

Instructor

Eric Siegel
SAS
5 Courses16,424 learners

Offered by

SAS

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Machine Learning? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions