In this 1 hour and 30 minutes long project-based course, you will learn how to understand the product development stage, you will learn to differentiate and locate products in the introduction stage of the product life cycle as well as doing the needed financial analysis for products in different product life cycle stages
The Product Lifecycle: A Guide from start to finish
Taught in English
Instructor: Dina Okeil Taha
4,796 already enrolled
Included with
Guided Project
Recommended experience
(91 reviews)
What you'll learn
How to understand the product development stage
To differentiate and locate products in the introduction stage of product life cycle
How to do the needed financial analysis for products in different product life cycle stages
Skills you'll practice
Details to know
Add to your LinkedIn profile
Guided Project
Recommended experience
(91 reviews)
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
The learner will be able to manage and present tasks related to the product development phase.
The learner will be introduced to product life cycles and will be able to identify products at the introduction life cycle.
The learner will be able to identify the products lifecycle.
The learner will practice the financial analysis part for all products in different life stages.
Recommended experience
This project is intended for marketing professionals interested in the product life cycle stages, as well as the traits and analysis for each stage.
1 project image
Instructor
Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
Why people choose Coursera for their career
Learner reviews
Showing 3 of 91
91 reviews
- 5 stars
56.04%
- 4 stars
25.27%
- 3 stars
9.89%
- 2 stars
4.39%
- 1 star
4.39%
New to Marketing? Start here.
Open new doors with Coursera Plus
Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.