Coursera Project Network

Small Business Marketing Using Facebook

Julia Arteno

Instructor: Julia Arteno

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Learn, practice, and apply job-ready skills with expert guidance
4.6

(235 reviews)

1 hour
Learn at your own pace
Hands-on learning
Learn, practice, and apply job-ready skills with expert guidance
4.6

(235 reviews)

1 hour
Learn at your own pace
Hands-on learning

What you'll learn

  • Create a Facebook profile and a Facebook business page

  • Learn about the features of your new Facebook business page

  • Learn how to market your small business on social media and communicate with clients

Details to know

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Add to your LinkedIn profile

Taught in English
No downloads or installation required

Only available on desktop

See how employees at top companies are mastering in-demand skills

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Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
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About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Creating a Facebook profile (6 min)

  2. Creating a business page (5 min)

  3. Overview of business page features (6 min)

  4. Publishing content and promoting your page (5 min)

  5. Contacting clients via messenger (4 min)

  6. Reaching your marketing goals using Insights (5 min)

Recommended experience

A basic knowledge of social media platforms (especially Facebook) is preferred, but not required.

3 project images

Instructor

Instructor ratings
4.5 (22 ratings)
Julia Arteno
Coursera Project Network
10 Courses657,742 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

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Learner reviews

4.6

235 reviews

  • 5 stars

    75.84%

  • 4 stars

    15.25%

  • 3 stars

    4.66%

  • 2 stars

    1.27%

  • 1 star

    2.96%

Showing 3 of 235

RP
5

Reviewed on Jan 23, 2021

DT
5

Reviewed on Jun 22, 2021

SK
5

Reviewed on Mar 28, 2022

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