Course welcome and introduction

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Reviews

4.8 (1,424 ratings)

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    84.97%
  • 4 stars
    13.13%
  • 3 stars
    1.54%
  • 2 stars
    0.28%
  • 1 star
    0.07%

LM

Feb 14, 2021

Excellent course. It really smashed my best expectation. I do recommend for anyone that, like me, feels that is lacking some effectiveness on its presentations, pitches or one to one interactions.

PT

Nov 24, 2020

By far this has been the most engaging courses I have ever attended, the videos were stimulating and the content offered a wide variety of sources for continual learning. Too bad it was so short!

From the lesson

The necessary art of persuasion: Understanding what matters to your audience

Taught By

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    Associate Professor Lawrence Ang

    Department of Marketing

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    Arabella MacPherson

    Director, Resonate Communications

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