Learner Reviews & Feedback for Introduction to Marketing by University of Pennsylvania
About the Course
course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key
principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging
constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. -
Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to makin...
Top reviews
MA
Mar 21, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
AK
Dec 5, 2015
I am really enjoying this course and the lessons are easy to follow. The instructor gives great examples to sum up each lesson and her explanations really hone in on what marketing actually entails.
1751 - 1775 of 2,496 Reviews for Introduction to Marketing
By Hudemberg M
•Mar 2, 2016
Great Course!! =)
By Sagar G
•Feb 15, 2016
Very informative.
By Salah-Eddine B
•Feb 14, 2016
Excellent course.
By Viviane I
•Feb 6, 2016
Excelent content.
By Dimitar S
•Nov 17, 2015
Excellent course!
By linda g
•Jan 10, 2024
loved the profs.
By sandra c
•Oct 27, 2023
I learned a lot!
By precious m
•Aug 17, 2023
one of the best!
By Riya S
•Sep 20, 2022
very imformative
By yamil r
•Mar 8, 2022
Awesome course !
By Muhammad I
•Nov 9, 2021
Very informative
By Thomas L
•Oct 18, 2021
very informative
By Ahmed S
•Aug 25, 2020
excellent course
By Haripriya J
•Jun 27, 2020
very informative
By Rahul S
•Jun 17, 2020
Very Informative
By Ana P S
•Jun 1, 2020
great course !!!
By Steven G
•May 12, 2020
Learned so much!
By Tarang D
•Apr 15, 2020
Fantastic course
By Ali I
•Jan 22, 2020
excellent course
By onigbinde f
•Dec 27, 2019
Great experience
By Глактионов Е В
•Jul 4, 2018
Это великолепно!
By Iniobong O
•May 24, 2018
very educational
By Mahdi T C
•Mar 29, 2018
i love marketing
By yuhannah
•Sep 6, 2017
为宾夕法尼亚大学疯狂打call！
By Piyush R
•Aug 7, 2017
Excellent course