University of Virginia
Design Thinking: Ideas to Action
University of Virginia

Design Thinking: Ideas to Action

This course is part of Design Thinking Specialization

Jeanne M. Liedtka

Instructor: Jeanne M. Liedtka

4,672 already enrolled

Gain insight into a topic and learn the fundamentals.
4.5

(42 reviews)

Beginner level

Recommended experience

13 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
4.5

(42 reviews)

Beginner level

Recommended experience

13 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • How to turn insights gathered during the design thinking process into action

  • How to generate solutions and turn ideas into key concepts

  • How to move from ideation to experimentation

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

5 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder

Build your subject-matter expertise

This course is part of the Design Thinking Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There are 5 modules in this course

Welcome to the course! In this first week, we will continue our 14-Step process with Steps 8 and 9, in which you will brainstorm ideas and develop concepts related to your chosen project.

What's included

5 videos3 readings1 assignment1 discussion prompt

Welcome to Week 2! This week we move from hypothesis generation to hypothesis testing and from idea generation to idea evaluation.

What's included

13 videos3 readings1 assignment1 discussion prompt

In Week 3 we transition from "What Wows?" to "What Works?". We will focus on Step 12 and Step 13 of your design process.

What's included

10 videos2 readings1 assignment1 discussion prompt

In Week 4 you will push further into the design and execution of in-market experiments.

What's included

11 videos1 reading1 assignment1 peer review1 discussion prompt

It's hard to believe, but we've reached Step 15, the last step we have for you! In Step 15, we discuss what's next. Then we will wrap up our time together with some final thoughts on measuring the impact of design thinking.

What's included

8 videos2 readings1 assignment1 discussion prompt

Instructor

Instructor ratings
4.8 (9 ratings)
Jeanne M. Liedtka
University of Virginia
12 Courses503,497 learners

Offered by

Recommended if you're interested in Business Strategy

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Business Strategy? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions